DK Eyewitness Travel Guide Australia
TRAVEL / Australia & Oceania
Jan 16, 2018
5.19 x 8.75 x 1.06 in
DK Eyewitness Travel
Whether you want to climb the Sydney harbor bridge, ride the perfect wave at Bondi Beach, watch the sun set over Ayers Rock, or stroll the cosmopolitan streets of Melbourne, this guide is your ultimate travel companion.
The best places to visit in Australia are showcased with fantastic photography and detailed descriptions, plus DK’s unique illustrations and floor plans. Packed with valuable insider information such as Sydney’s best beaches and Melbourne’s buzzing shopping districts, along with a wealth of practical tips including hotel and restaurant listings, transportation maps, suggested itineraries, and tours of unmissable sights, DK Eyewitness Travel Guide: Australia is the only guide you’ll need.
With hundreds of full-color photographs, hand-drawn illustrations, and custom maps that illuminate every page, DK Eyewitness Travel Guide: Australia truly shows you this city as no one else can.
Series Overview: For more than two decades, DK Eyewitness Travel Guides have helped travelers experience the world through the history, art, architecture, and culture of their destinations. Expert travel writers and researchers provide independent editorial advice, recommendations, and reviews. With guidebooks to hundreds of places around the globe available in print and digital formats, DK Eyewitness Travel Guides show travelers how they can discover more.
Marketing: 25th-anniversary tote
Promotions at New York Times Travel Show
National trade and consumer advertising and promotions
Independent bookstore outreach
Year-long Google search and display
Targeted Facebook advertising
Social media campaign
Publicity: TV/radio tour
National consumer press outreach
"Known… for its four-color maps, photos and illustrations, the [DK] Eyewitness Guides are extremely user-friendly for travelers who want their information delivered in a concise, visual way." – Chicago Tribune
"The best option… Color photos, maps, and diagrams bring the place to life." – The Philadelphia Inquirer