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DK Canada Travel Spring 2018

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DK Eyewitness Austria
By (author): DK Eyewitness
9781465467898 Paperback, Trade English General Trade TRAVEL / Europe / Austria Mar 20, 2018
$32.00 CAD
Active 5.25 x 8.75 x 0.85 in 380 pages Eyewitness Travel DK Eyewitness Travel
With superb photography, illustrations, and maps, this easy-to-use travel guide will lead you straight to the best of Austria.

From the Salzkammergut lakes surrounded by mountains, picturesque Innsbruck, and medieval Hochosterwitz castle, to the stunning imperial palaces in Vienna, and Baroque architecture in Salzburg, this guide will show you all the top sights that this beautiful country has to offer. Learn about Austrian cakes and pastries, Austrian composers, and the country’s historic and modern architecture. There are also suggestions for scenic driving routes and walking trails, as well as practical tips for getting around, with reviews of the best restaurants, cafés, and places to stay.

With hundreds of full-color photographs, hand-drawn illustrations, and custom maps that illuminate every page, DK Eyewitness Travel Guide: Austria truly shows you this city as no one else can.

Series Overview: For more than two decades, DK Eyewitness Travel Guides have helped travelers experience the world through the history, art, architecture, and culture of their destinations. Expert travel writers and researchers provide independent editorial advice, recommendations, and reviews. With guidebooks to hundreds of places around the globe available in print and digital formats, DK Eyewitness Travel Guides show travelers how they can discover more.

Hotel and restaurant listings and recommendations

Detailed itineraries and “don’t-miss” destination highlights at a glance

Illustrated cutaway 3-D drawings of important sights

Floor plans and guided visitor information for major museums

Free, color pullout map (print edition) marked with sights, a selected site and street index, public transit map, practical information on getting around, and a distance chart for measuring walking distances

Guided walking tours, local drink and dining specialties to try, things to do, and places to eat, drink, and shop by area

Area maps marked with sights and restaurants

Detailed city maps include street finder index for easy navigation

Insights into history and culture to help you understand the stories behind the sights

Suggested day-trips and itineraries to explore beyond the city

Marketing: 25th-anniversary tote

Promotions at New York Times Travel Show

National trade and consumer advertising and promotions

Independent bookstore outreach

Year-long Google search and display

Targeted Facebook advertising

Social media campaign

DK newsletter

Publicity: TV/radio tour

National consumer press outreach

Wanderlust Travel Awards 2009-2017

“Known…for its four-color maps, photos and illustrations, the [DK] Eyewitness Guides are extremely user-friendly for travelers who want their information delivered in a concise, visual way.”—Chicago Tribune

“The best option…Color photos, maps, and diagrams bring the place to life.”—The Philadelphia Inquirer

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