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DK Canada Adult Spring 2018

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Train Like a Fighter
Get MMA Fit Without Taking a Hit
By (author): Cat Zingano
9781465469960 Paperback, Trade English General Trade SPORTS & RECREATION / Bodybuilding & Weight Training Feb 27, 2018
$25.95 CAD
Active 7.75 x 9.19 x 0.67 in 192 pages Alpha
Sculpt your body like a mixed martial arts athlete with 60 exercises and 20 routines.

You love watching your favorite MMA fighters compete. You’d also love to look ripped like them but don’t want to actually fight against anyone. Train Like a Fighter can help! This book offers step-by-step instructions for exercises the pros use to prepare for competition—focused on strengthening your upper body, core, and lower body as well as offering you full-body training experiences. This book also presents three 4-week programs filled with intense routines built from these exercises—all geared toward helping you reach your fitness and physique goals. Don’t worry though—you don’t have to become a fighter, but you’ll definitely look like one!

This book also features:

The physical, mental, and emotional benefits to training like an MMA fighter

Proper techniques, starting stances, and common moves, such as jabs, uppercuts, and kicks

The right kinds of gear and equipment to use for training

Exercises for warming up and cooling down for exercises, routines, and programs

Cat Zingano’s personal training diet as well as other diet tips

Author Cat Zingano is a top-tier professional mixed martial arts (MMA) fighter, competes in the Ultimate Fighting Championship (UFC), and is ranked as the #7 bantamweight fighter in the UFC, sporting a 9-2 record.

Cat has 189,000 Twitter followers, 313,000 Instagram followers, and 185,000 Facebook likes, helping to reach a potentially wide and diverse audience for this book.

Loren Landow will write the foreword. He’s trained hundreds of professional athletes in the UFC, NFL, NHL, MLB, and WNBA as well as Olympic athletes. Coach Landow is the owner of Landow Performance, a training center in Centennial, Colorado.

Cat Zingano is an mixed martial arts (MMA) fighter who competes in the bantamweight division in the Ultimate Fighting Championship (UFC). She’’s currently ranked as the #7 bantamweight fighter in the UFC and has a 9-2 professional MMA record, including titles in the flyweight and bantamweight divisions. Cat has 189,000 Twitter followers, 313,000 Instagram followers, and 185,000 Facebook likes.

This book is for men and women looking for an alternative, effective way to get ripped like an MMA fighter.

Marketing: Social media outreach

DK newsletters

Publicity: Author interviews and event appearances

TV/radio tour

National trade/education/consumer press outreach

Syndicated newswire press release

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