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DK Canada Juvenile Spring 2018

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How to Be a Fashion Designer
By (author): Lesley Ware Illustrated by: Tiki Papier
9781465467614 Paperback, Trade English Juvenile: Age (years) from 7 - 9, Grade (US) from 2 - 4 JUVENILE NONFICTION / Art / Fashion Feb 06, 2018
$21.99 CAD
Active 8.63 x 11.13 x 0.49 in 96 pages DK DK Children
Design, style, and accessorize clothes with this fun guide full of practical fashion design ideas for kids.

Draw and color creations, choose materials, and learn to design through drawing your own fashion. Packed with practical tips and inspiration, children can enjoy experimenting with new ideas. Illustrations mixed with photography show kids how to choose gorgeous colors, design dress shapes, customize T-shirts, design a bag, pick a color palette, design with texture, and add sparkle to their accessories in simple, easy-to-follow design tasks and simple practical projects. Using inspiration from the natural world, everyday life, and their own imagination, children can design outfits from scratch and learn how to put together the clothes and accessories they already own in fun, stylish ways. Contents support the STEAM (Science, Technology, Engineering, Art, Math) approach to cross-curricular learning.

Starts with simple skill-building and then expands on these skills to create more challenging projects and ideas

Packed with inspiring design tasks, such as creating your own patterns, designing with denim, and styling your outfits for events

Short, simple projects such as customizing your jeans help take designs from paper to real life

Backs up STEAM (Science, Technology, Engineering, Art, Math) approach to cross-curricular learning

Tips and ideas help children create their own fashion illustrations

Includes fun projects such as designing clothes for your dream job or creating a holiday wardrobe

Lesley Ware is an author, entrepreneur, and fashion educator. Lesley helps tweens and teens discover their personal style and talents through fun and creativity.

Lesley’s passion for inspiring girls began when she earned her degree in Elementary Education, and continued when she orchestrated a national program for Girl Scouts of the USA. When she’s not working as a contributor to Martha Stewart Living or teaching, you’ll find Lesley with her husband, seeking out fun, artistic activities around Brooklyn. Lesley considers all of her readers to be part of her “style tribe.”

Marketing: National educational, consumer, and trade advertising and promotions

STEAM Google search and display

Facebook advertising

Activity kit

2018 STEAM calendar feature

DK newsletters

YouTube giveaway



Publicity: Author interviews and event appearances

National education and consumer press outreach

Educational and consumer awards nominee

Mommy blogger giveaway

Syndicated newswire press release

“Gr 4-8–Ware as a fashion educator has created the must-have tween fashion handbook that is filled with designer tips, personal challenges, and plenty of DIY ideas. Each page is filled with bright illustrations and images to get readers thinking about color, patterns, texture, glitter, and so much more. Ware offers ideas for revamping tired pieces of clothing by sparking imagination and creativity. She encourages readers to find their style and express themselves through their own getups. Plenty of blank space with styling prompts is left for aspiring fashion designers to let their creativity flow. VERDICT A great DIY fashion handbook for tween nonfiction collections. Highly recommended for any aspiring fashionistas.” – School Library Journal

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