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Penguin: TarcherPerigee Spring 2018

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Make Someone Happy
A Creative Journal for Brightening the World Around You
By (author): Emily Coxhead
9780143131540 Paperback, Trade English General Trade SELF-HELP / Personal Growth / Happiness Feb 06, 2018
$20.00 CAD
Active 5.5 x 7.5 x 0.4 in 160 pages Perigee TarcherPerigee
In a world that feels increasingly gloomy, this book wants to make you happy.

These days it seems like every time we pick up our phones or strike up a conversation, we’re hit with grim news, stressed status updates, and cynical gripes about the future. But there’s so much good happening underneath all of that—you just have to look for it. Make Someone Happy is filled with creative prompts to help you do just that:

- Find a good news story from this week.

- Fill a box with treats and positive notes, then send it to a friend.

- Who do you take for granted? Tell them how much they mean to you.

- Think of the kindest thing someone’s done for you—how can you pay it forward?

Every page of this creative journal focuses on the bright spots we overlook in every day, and will inspire you pass these simple joys on to the people who inhabit your little corner of the world. With infectious charm and delightful hand-illustrations, Emily Coxhead challenges you to dispel with your grumpiness and recognize the helpers (“Everyday Heroes”) in your area, leave an encouraging note for a stranger having a bad day, or ask yourself what you can do to share some positivity.

While no person can fix every problem, Make Someone Happy is a reminder that together we can make the world a kinder, happier place, one random act of goodness at a time.

BASED ON A SUCCESSFUL KICKSTARTER: The author’s original project, “The Happy News,” has shipped more than 7,000 copies worldwide and gained attention from influencers such as Richard Branson.

GIFT CONNECTIONS: Author has a forthcoming greeting card and merchandise line for Papyrus and ongoing card line with Pigment (UK)—inspired by her own successful Etsy store.

POPULAR TREND: This book fits into the market demand for titles centered on positivity and mindfulness, as well as an increasing desire for positive news stories.

HAND-ILLUSTRATED INTERIOR: The author has filled the interior with cheerful doodles, affirmational phrases, and inspiring prompts, all written and drawn by hand to spark the reader’s creativity and create an attractive package.

EMILY COXHEAD is a designer, illustrator and happy thing maker. In 2015 she published “The Happy News,” a newspaper celebrating only the good stuff going on around the world, after a successful Kickstarter campaign that tripled its target. Coxhead has since appeared on BBC, ITV, and more discussing the paper, released a range of greeting cards and merchandise, and is continuing to expand all things happy from the worlds tiniest, most rainbow-filled office. Emily aims to add a little bit of sunshine to this funny old planet, making a few people smile along the way.

Author Residence: Manchester, England, UK

Marketing: None

Publicity: National publicity campaign

Outreach to pop culture sites and blogs

Targeted online advertising

Social media promotion

Goodreads promotion



Feature Website: thehappynewspaper.com

Author Website: emilycoxhead.com

Author Social Media: Instagram: @emilycoxhead (10k), Twitter: @emilycoxhead (2.6k)
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