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Knopf Doubleday Publishing Group, Summer 2018

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Afrodita
Cuentos, recetas y otros afrodisíacos
By (author): Isabel Allende
9780525436010 Paperback, Trade Spanish General Trade BIOGRAPHY & AUTOBIOGRAPHY / Women Mar 05, 2019
$22.00 CAD
Forthcoming 5.19 x 8 in 336 pages Vintage Español Vintage Espanol
A personal ode to the pleasures of food and sex, Afrodita celebrates the sensual life with joy and imagination. Allende’s exuberance, storytelling ability, and naughty sense of fun make this memoir an irresistible treat for the senses. She spices her narrative with equal portions of humor and insight, blending personal reminiscence with folklore from around the world, historical legends, and memorable moments from literature—erotic and otherwise.

[English-language edition: Aphrodite: A Memoir of the Senses (978-0060930172). Harper Perennial; 1st HarperPerennial Ed edition (April 7, 1999)]


Assembling a feast of fascinating facts about the aphrodisiac powers of food and drink, Allende serves them up with both convincing admiration and due irreverence. She offers suggestions, both ancient and modern, for luring a lover, kindling sexual ardor, prolonging the act of love, and reviving flagging virility. Dipping into the cauldron of history, she reports on the lascivious appetites of everyone from the emperor Nero to Catherine the Great to France’s notorious Madame du Barry. A charmingly idiosyncratic look at the intertwined sensual arts of food and love.

VINTAGE ESPAÑOL: For the first time, Isabel Allende’s celebrated backlist will be available in its entirety from Vintage Español. Three to four titles will roll out each quarter, for a total of 13 titles.

BESTSELLING AUTHOR: Isabel Allende is internationally beloved by her fans and is by far one of the bestselling Spanish-language authors of the modern era.

AÑO DE ALLENDE: With Vintage Español’s relaunch of Allende’s backlist, as well as Hispanic Heritage Month in September, major publicity and attention will be given to the author throughout the year.

Born in Peru and raised in Chile, Isabel Allende is the author of a number of bestselling and critically acclaimed books, including The House of the Spirits, Eva Luna, Stories of Eva Luna, Of Love and Shadows, and Paula. Her latest novel is The Japanese Lover. Her books have been translated into more than 35 languages and have sold more than 65 million copies worldwide.

Author Residence: San Francisco, CA

Marketing: Marketing:

PW Article with Leyhla Ahuile for Spanish Supplement

Poster w/Isabel Allende backlist titles

6 pocket TR (12-18 copies/display) Riser w/ Isabel Allende “Año de Allende”

Advertising:

PW Full page 9/4 - Año de Allende

Airport Advertising

2 Bookstores Miami Ad placements

Trofie Stores

Facebook

- Paid campaigns throughout the year (March/April 2017; May 2017; Sept 2017)

- September - Givaways during Hispanic Heritage month

Sales/ Co-Op Opportunities

Coop

- B&N: End Cap promo

- BAM End Cap promo

- Ingram - Magazine feature

- B&T online site feature

- Costco PR (magazine feature)

Praise for Afrodita:

“Like a slow, seductive lover, Allende teases, tempts and titillates with mesmerizing stories and legends about gluttony—sexual and otherwise.”—The Washington Post

“Thankfully, in this sophisticated defense of pleasure, novelist Allende puts the joy back into eating and loving with all the panache that marks the best of her fiction. Though passionate about her subject, she remains consistently whimsical with this mix of anecdotes, recipes and advice designed to enhance any romantic encounter. As always, her secret weapon is honesty.”—Publishers Weekly

“Allende’s book is not a primer for beginning lovers or novice cooks. Rather, it is deliciously deliberate provocation for those looking to refresh long-ago acquired and lustily honed skills.”—USA Today

Afrodita explores the enduring and passionate bond between the culinary and the carnal—and concocts a heady stew of amour and cuisine.”—People

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