Treasures Retold: The Lost Art of Alex Toth
ART / Individual Artists / General
Jul 16, 2019
9.81 x 13.31 x 1.33 in
Library of American Comics
- Author Bio
A companion to the three-time Eisner-winning Alex Toth: Genius series, this blockbuster collection is full of rarely seen stories and artwork by the legendary artist.
Alex Toth’s significance to comics and animation art cannot be overstated. During his career, he was the comic industry’s foremost proponent of modern design and composition. Starting in 1950, his work influenced almost every one of his contemporaries, and has continued to work its magic on the generations that followed. In animation, his 1960s model sheets for Hanna-Barbera are still passed around as swipe sources from animator to young animator in the 21st Century.
Included are complete stories from the 1950s and beyond, recently discovered color animation storyboards and presentation drawings, sketches and doodles, industrial comics, and individual pages from obscure comics and magazines. It’s a treasure trove that makes a fitting companion to the Eisner Award-winning Alex Toth: Genius trilogy.
Genius, Isolated; Genius, Illustrated; and Genius, Animated all won Eisner and Harvey Awards.
Marketing: Promotion through a variety of Social Media: Facebook (128k), Twitter (98.8k), Tumblr (25k), and Instagram (19k) with a feature on IDWpublishing.com
Inclusion in Direct-to-consumer Newsletter (40,000 unique and engaged fans)
Cross promotion in IDW’s monthly titles (Circulation over 350,000)
Trade show promotion: San Diego Comic Con 2018, New York Comic Con 2018, WonderCon 2019, and more
Publicity: Digital review copy made available to 3000 industry and press contacts
Advance copies mailed out for review: Heavy focus on Entertainment sites
“A collection of rarely seen gems that are not to be missed!…If the Alex Toth Genius series included everything-but-the-kitchen-sink, you could consider this volume the kitchen sink…a 294-page monster.” —Cinema Sentries