AUTHOR CREDIBILITY: African-American Yale grad and former Goldman Sachs analyst Porter Braswell didn’t start out well connected. He figured out how to access and amplify opportunity. And then he scaled that by creating the LinkedIn-equivalent for people of color.
AUTHOR REACH: Braswell has 75,000 followers on LinkedIn. His open letter to Tim Cook got 25,000 views. He does eight to ten medium- to large-format speaking engagements per year across sectors—from baseball to technology to finance.
PLATFORM AFFILIATIONS: Jopwell launched two years ago, has a million followers, and is on track to double that in 2019. Jopwell’s content is syndicated online at Refinery29, Teen Vogue, Black Enterprise, Quartz, and MTV.
CORPORATE SALES POTENTIAL: Through Jopwell’s corporate client relationships with more than 100 well-known companies, including Facebook, Pinterest, Apple, Microsoft, Mozilla, Morgan Stanley, Fox, LinkedIn, American Express, Conde Nast, and Capitol One, Braswell headlines in-company presentations and trainings for diversity directors and employees.
“Porter Braswell gives a unique, insightful perspective on why diversity and inclusion is not just a moment but a movement. Understanding, discussing, and furthering this movement is imperative for all of us—regardless of our backgrounds—and doing so will continue to change the world for the better. So, yes, bring your whole self to every aspect of your life, including work, and let them see you.”
—R. Matt Davis, former president of North America and senior vice president of corporate affairs, Dow Chemical Company
“Let Them See You is a must-read book for emerging and seasoned professionals who seek to bring their whole selves to work within a complex cultural landscape. Braswell’s hands-on guide brings the movement mantra ‘nothing about us, without us’ to life with practical advice, solution-driven wisdom, and a call to action to create a workforce that uplifts the strength and power of the multitudes instead of a select few.”
—Jamia Wilson, executive director and publisher, Feminist Press
“Malcolm Forbes once said that diversity is ‘the art of thinking independently together.’ This approach will become the norm in business as America continues to evolve into a country that does not have a single racial or ethnic majority. Let Them See You properly acknowledges that diversity is an invaluable asset.”
—Jay Williams, ESPN analyst and former NBA player
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