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January 2019 Non-Fiction Releases

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You Can't Go Wrong Doing Right
How a Child of Poverty Rose to the White House and Helped Change the World
By (author): Robert J. Brown
9781524762780 Hardcover English General Trade BIOGRAPHY & AUTOBIOGRAPHY / Cultural, Ethnic & Regional / African American & Black Jan 15, 2019
$35.00 CAD
Active 5.73 x 8.57 x 0.88 in 256 pages Convergent Convergent Books
A magical, true story, Bob Brown’s beguiling memoir takes readers behind the scenes of pivotal moments in recent history, where lessons learned at his grandmother’s knee helped him shape America as we know it today.

Called “a world-class power broker” by the Washington Post, Robert Brown has been a sought-after counselor for an impressive array of the famous and powerful, including every American president since John F. Kennedy. But as a child born into poverty in the early twentieth century, Robert was raised by his grandmother to think differently about success. For example, “If you want to lead,” she told him, “be invisible.” And, “Before entering a room, let God in the room first.”

Fueled by these lessons on humble, principled service, Brown went on to play a pivotal, mostly unseen role alongside the great and the powerful of our time: trailing the mob in 1950s Harlem with a young Robert F. Kennedy; helping the all-white corporate titans at Woolworth integrate their lunch counters; accompanying Coretta Scott King, at her request, to Memphis the day after her husband had been shot; advising Richard Nixon on how to defuse racially charged street demonstrations; becoming the only person allowed to visit Nelson Mandela in Pollsmoor prison in Cape Town.

BECOMING MR. BROWN blends a heartwarming, historically fascinating account with memorable success principles that will speak to the Mr. Brown in all of us.

INFLUENCERS: In addition to those named above, Robert Brown’s network of connections includes Condoleezza Rice, Oprah Winfrey, Colin Powell, Joel Osteen, Presidents George W. Bush and Barack Obama, T. D. Jakes, Larry Page, Julius Erving, Clarence Thomas, and more.

BROAD AUDIENCE, TIMELESS APPEAL: Brown is a consummate storyteller who, a la Forrest Gump, has played a surprising, critical, and little-known role at key junctures in the history of the past 50 years.

PROMO OPPORTUNITIES: Oprah Winfrey and Stedman Graham are friends and admirers, and will support the release—details to come. Brown’s strategic corporate relationships include bulk sales opportunities—details to come: Starbucks, Burger King, Feed the Children, AutoNation, Duke Energy, Sonoco, and Wake Forest Medical Center.

INSPIRING MESSAGE OF FAITH: Brown’s Christian convictions inform his upside-down approach to turning power, wealth, and fame toward the cause of good, whether in one’s personal, work, or public life.

ROBERT BROWN is CEO and founder of B&C International, a global business-management consulting firm. He is also founder of the International BookSmart Foundation, a nonprofit that to date has shipped more than 5 million books to over 300 libraries in Africa.

Author Residence: High Point, NC

Author Hometown: High Point, NC

Marketing: Online and social media advertising

Create promotional materials for pre-publication speaking engagements

Social media campaign, including strategically timed posts from key influencers

Cross-promotion with author-affiliated organizations 

Buzz mailings to advocacy groups, civil rights groups, and social justice organizations



Publicity: National publicity

National review and feature attention

TV, radio and podcast interviews

Tie in to MLK Jr. Day and Black History Month

“In the pages of You Can’t Go Wrong Doing Right, Robert Brown takes us on a journey through history and time to experience the challenges and triumphs that left an indelible mark on his life and the remarkable lessons learned along the way.  His praying grandmother instilled in him the values that prepared him for an exhilarating life she could’ve never imagined. You will laugh, cry and be inspired as you relive the stories told through his first-hand account.”
-T.D. Jakes, bestselling author of Soar! and Destiny
 
“A memoir from one of the most understated yet pivotal players in the history of American civil rights…A humble and timely book that speaks to an era of sweeping change and a reminder that faith and love are two of the best weapons to counter hatred.”
-Kirkus Reviews
 
“Bob Brown is a civil rights icon and a legend in American history. His story is inspiring and crosses all political aisles. I will always be grateful for his friendship and advisement.  I admire his selfless commitment for the betterment of this world.”
-Alphonso Jackson, Secretary of the Department of Housing and Urban Development under President George W. Bush
 
“You can’t go wrong by reading this first-person account of how the wisdom of a slave’s daughter transformed our world through the leadership of her grandson, Robert J. Brown. You Can’t Go Wrong Doing Right, Robert shares his amazing experience of serving alongside leaders like Dr. Martin Luther King, Jr. and President Richard Nixon to advance civil rights in United States and globally.”
-David L. Steward, founder and chairman of World Wide Technology and Kingdom Capital, author of Doing Business by the Good Book
 
“Brown reminds us that there really are only three things that ultimately matter in life: relationships, experiences, and memories. And he is a builder of all three.”
-Bonnie McElveen-Hunter, former chairman of the American Red Cross
 
“Bob Brown is a hero, model, and mentor to millions around the world. His life story is a testimony to the extraordinary influence and impact of a leader who commits all his resources to helping others. This book will touch your heart, inspire your soul, and nourish your mind. It’s a treasure “
-Nido R. Qubein, president of High Point University

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