Jason Barron spent 516 hours in class, completed mountains of homework and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class—visually capturing the essential points of his education—and providing an engaging and invaluable resource.
Once finished with his MBA, Jason launched a widely successful Kickstarter campaign distilling these same notes into a self-published book to help aspiring business leaders of all backgrounds and income levels understand the critical concepts one learns in business school.
Whether you are thinking about applying to business school, are currently in college studying business, or have always wondered what is taught in an MBA program, this highly entertaining and visual book is for you.
JASON BARRON received his MBA from Brigham Young University and is a creative leader focused on innovation and product strategy. When he is not sketchnoting or spending time with his wife and five kids, he is taking photos, creating something, or coming up with new ideas.
"Offbeat, appealing, and helpful . . . An entertaining and engaging read [that] can be perused leisurely and quickly. Readers thinking about applying to MBA programs will find it useful, as will those interested in visually exploring complex topics like strategic HR management, managerial accounting, and business negotiations." --Booklist