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New Society Publishers Spring 2019

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I'm Right and You're an Idiot - 2nd Edition
The Toxic State of Public Discourse and How to Clean it Up
2nd edition
By (author): James Hoggan
9780865719149 Paperback, Adhesive bound English General Trade PSYCHOLOGY / Social Psychology Jul 02, 2019
$19.99 CAD
Active 6 x 9 x 0.75 in | 460 gr 304 pages 100% recycled content FSC certified – recycled C016245 New Society Publishers

Become a more effective and powerful communicator in today's highly polarized and polluted public square



Become a more effective and powerful communicator in today's highly polarized and polluted public square

The most pressing problem we face today is not climate change. It is pollution in the public square, where a toxic smog of adversarial rhetoric, propaganda, and polarization stifles discussion and debate, creating resistance to change and thwarting our ability to solve our collective problems.

In this second edition of I'm Right and You're an Idiot, James Hoggan grapples with this critical issue, through interviews with outstanding thinkers and drawing on wisdom from highly regarded public figures. Featuring a new, radically revised prologue, afterword, and a new chapter addressing the changes in the public discourse since the 2016 United States election, his comprehensive analysis explores:

  • How political will is manipulated
  • How tribalism shuts down open-minded thinking, undermines trust, and helps misinformation thrive
  • Why facts alone fail and how language is manipulated and dissent silenced
  • The importance of dialogue, empathy, and pluralistic narrative reframing arguments to create compelling narratives and spur action.

Our species' greatest survival strategy has always been foresight and the ability to leverage intelligence to overcome adversity. For too long now this capacity has been threatened by the sorry state of public discourse. Focusing on proven techniques to foster more powerful and effective communication, I'm Right and You're an Idiot will appeal to readers looking for deep insights and practical advice in these troubling times.

  • New edition is 25% revised and updated with a new prologue, epilogue and a brand-new chapter
  • Previous edition sold 6,500 copies
  • A provocative look at the sorry state of public discourse and how it discourages people from taking action and causes them to disengage with the discussion of issues.
  • Discusses what can be done about the over-the-top advocacy, corrupted conversations, and propaganda that pervade and pervert public discourse around issues that matter
  • Offers techniques and insights that will help readers connect better with each other, overcome conflict, understand their fellow human beings, and achieve compassionate resolutions
  • This book is a distillation of more than 60 interviews conducted with everyone from a NASA space scientist to a deep-sea oceanographer, from cognitive researchers to authorities on systems thinking.
  • Hoggan is the author of the popular book, Climate Cover Up (Greystone Books) which has sold over 20,000 copies.
  • Hoggan is the past chair of the David Suzuki Foundation and founder of one of Canada's most successful PR firms.
  • Hoggan has gathered together an unsurpassed group of thinkers from a vast range of fields and disciplines, to look at today's most challenging communication questions.
  • founded the influential website DeSmogBlog, to expose misinformation campaigns polluting the public debate around climate change and the environment
  • I'm Right and You're and Idiot is the antidote to the problems outlined in Assholes: A Theory

Intended Audience:
Students, politicians, journalists, activists, anyone involved in conversations in the public arena, academics teaching public policy and communications

James Hoggan is a highly-respected and award-winning public relations expert who, for more than 30 years, has been involved in a wide range of both complex and controversial conversations. Jim is president of the Vancouver PR firm Hoggan & Associates, past chair of the David Suzuki Foundation board, and founder of the influential website DeSmogBlog, which exposes misinformation campaigns polluting the public debate around climate change and the environment. Jim has been called to assist a wide range of organizations such as Shell Global's External Review Committee, Al Gore's Climate Project Canada, Canadian Pacific Railways, the Dalai Lama Center, the BC Law Society, the Government of Ontario, and the B.C. Treaty Commission. Heis author of two previous books on the topic of integrity in public communication, Climate Cover-up and Do the Right Thing. He lives on Salt Spring Island, Canada.

"This is a deeply thoughtful book about what it really takes to communicate, especially with people who we don't understand. A must-read for anyone trying to break the climate impasse, or indeed, make progress in any domain of social conflict."
— Naomi Oreskes, Professor of the History of Science, Affiliated Professor of Earth and Planetary Sciences, Harvard University

"The public square has been polluted by industry-funded propaganda when it comes to matters like climate change and what to do about it. Read James Hoggan's I'm Right and You're an Idiot for some ideas on how to fix that."
— Michael E. Mann, Distinguished Professor of Atmosphere Science, Penn State University, and author, The Madhouse Effect

"Hoggan has done an admirable job in getting to the root of the why public discourse on some of the most pressing problems facing society today is so fractured and toxic. His interviews with many of the world's leading thinkers on this crucial issue are essential reading for anyone who wants to understand how we got into this mess and what we can do to get out of it."
— Mark Jaccard, Professor, School of Resource and Environmental Management, Simon Fraser University

"Jim Hoggan's monumental study explores a wide range of thought about the babel that passes for public discourse today. Anyone concerned about how civil society can be better informed so decisions can be made for the public's long term interests must read this deeply thoughtful book."
— David Suzuki, science broadcaster and environmental activist

"James Hoggan's book could not be more timely....A must-read for anyone who despairs at the pollution in the public square. It doesn't have to be this way, says Hoggan. There is a way out."
— Gillian Findlay, Host, CBC News: the fifth estate

"Conversation is the essence of being human. To converse is to listen, to respect, to love and so to be open to fresh ideas and perspectives. James Hoggan has illuminated a series of amazing conversations with thinkers and doers....This is a text which should be thought, not just read, by all who seek reconciliation."
— Professor Tim O'Riordan OBE DL FBA

"Impressive list of contributors; important topic; inspired insight."
— Brenda Morrison, Ph.D, Director, Centre for Restorative Justice, Simon Fraser University"

"James Hoggan has interviewed a diverse group of thinkers, from pundits to psychologists, seeking explanations of and alternatives to the all-too-familiar "stubborn adversarial advocacy" that pervades public discourse. This engaging and important book offers a blueprint toward empathy, flexibility, and creativity instead of narrow-minded demagoguery."
— Scott Slovic, coeditor, Numbers and Nerves: Information, Emotion, and Meaning in a World of Data

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Also Available

I'm Right and You're an Idiot James Hoggan 9780865718173 $19.95 CAD May 01, 2016
Climate Cover-Up James Hoggan 9781553654858 $20.00 CAD Sep 29, 2009

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