A SERIES TO WATCH: Each Quinn Colson novel has done better than the one before it. For both 2015’s The Redeemers and 2016’s The Innocents, combined print and ebook sales jumped more than twenty percent over the year before.
DYNAMIC PUBLISHING ACROSS FORMATS: In 2018 we are publishing The Ranger (first book in series) and The Fallen (2017 hardcover) in mass market, as we did successfully with Nick Petrie. The Sinners (2018 hardcover) will publish in mass shortly before this book. These releases lay groundwork for a big push on The Shameless.
OUR BIGGEST CAMPAIGN YET: We’re planning year-long promos and early galleys, positioning this as a real breakout for Atkins. We’ll launch our biggest advertising campaign for Atkins to date, including radio, digital, mobile, and e-mail advertising, all targeted using the latest consumer insights on his audience. Broader distribution of the Quinn Colson series in mass market will bring new readership to the series overall.
A BEST-SELLING AUTHOR: All Ace Atkins books in the Robert B. Parker Spenser series have been New York Times-bestsellers, and he’s earned widespread acclaim for the Quinn Colson books from the likes of Lee Child, Michael Connelly, and C. J. Box.
A NEW HERO FOR THE DEEP SOUTH. South Louisiana has James Lee Burke, Minnesota has Sandford, Los Angeles has Crais and Connelly, Florida has Hiaasen and Randy Wayne White—now rural Mississippi has a magnetic young hero in Quinn Colson.
TRADE PAPERBACK TIE-IN: The Sinners, on sale 6/25/19
“Quinn Colson is an American hero in a time when we need him.”—C.J. Box
“Quinn Colson is my kind of guy. I would follow him anywhere.”—Lee Child
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