has_publisher_logo

Advanced Search
 

Add Best Comp

Add comparable title

Remove comparable title

Crown Publishing Group, Summer 2019

more
  • Other Formats

    9780399582226 Electronic book text, EPUB
  • Sales Rights

    For sale with exclusive rights in: AD AE AF AG AI AL AM AO AQ AR AS AT AU AW AX AZ BA BB BD BE BF BG BH BI BJ BL BM BN BO BQ BR BS BT BV BW BY BZ CA CC CD CF CG CH CI CK CL CM CN CO CR CU CV CW CX CY CZ DE DJ DK DM DO DZ EC EE EG EH ER ES ET FI FJ FK FM FO FR GA GB GD GE GF GG GH GI GL GM GN GP GQ GR GS GT GU GW GY HK HM HN HR HT HU ID IE IL IM IN IO IQ IR IS IT JE JM JO JP KE KG KH KI KM KN KP KR KW KY KZ LA LB LC LI LK LR LS LT LU LV LY MA MC MD ME MF MG MH MK ML MM MN MO MP MQ MR MS MT MU MV MW MX MY MZ NA NC NE NF NG NI NL NO NP NR NU NZ OM PA PE PF PG PH PK PL PM PN PR PS PT PW PY QA RE RO RS RU RW SA SB SC SD SE SG SH SI SJ SK SL SM SN SO SR SS ST SV SX SY SZ TC TD TF TG TH TJ TK TL TM TN TO TR TT TV TW TZ UA UG UM US UY UZ VA VC VE VG VI VN VU WF WS YE YT ZA ZM ZW
  • Supply Detail

    Distributor: Penguin Random House Availability: Available On Sale Date: Jun 11, 2019 Carton Quantity: 22
  • Catalogues

Everyday Watercolor Flowers
A Modern Guide to Painting Blooms, Leaves, and Stems Step by Step
By (author): Jenna Rainey

ISBN:

9780399582219

Product Form:

Paperback

Form detail:

Trade
Paperback , Trade
English

Audience:

General/trade
Jun 11, 2019
$29.99 CAD
Active

Dimensions:

9.5in x 8.27 x 0.61 in | 1.38 lb

Page Count:

192 pages

Illustrations:

250 ILLUSTRATIONS
Watson-Guptill
ART / Techniques / Watercolor Painting
Author of Everyday Watercolor and Instagram darling Jenna Rainey presents a beautiful step-by-step guide to painting botanicals from lilies to daffodils in a wide variety of styles.

Artist Jenna Rainey shares easy-to-follow ways to paint a wide range of botanicals, all in her fresh, modern style that appeals to the next generation of watercolor artists and creatives, from beginners to hobbyists. With gorgeously illustrated instructions for both loose and realistic watercolor depictions of more than 25 flowers, leaves, and plants, organized by form and shape, Everyday Watercolor Flowers is every nature-lover’s answer to capturing that beauty on paper.

Publication History: Trade Paperback Original

LARGE PLATFORM: Rainey’s first book, Everyday Watercolor, has been a strong seller and her online following and engagement continues to grow by leaps and bounds (from 32K Instagram fans when we acquired her first book in 2016 to 175K now).

ON TREND: Rainey’s fresh style captures the next generation of watercolor fans and artists.

STRONG TOPIC: Watercolor is one of the strongest categories for Watson-Guptill (and the art category as a whole), with flowers/botanicals leading the pack.

JENNA RAINEY is the author of Everyday Watercolor and owner and lead designer of Jenna Rainey Design Studio, a California agency that specializes in watercolor, calligraphy, and other hand-drawn designs for various mediums. Rainey’s work has been featured in countless publications and wedding blogs including Nixon, Martha Stewart Weddings, the Knot, the Lane, and BuzzFeed. She is now also sharing her talent and stories in various keynotes throughout the country including Brit+Co’s Re:Make Summit, Connecting Things, and more.

Author Residence: Costa Mesa, CA

Marketing:

Social media advertising 

Collateral for pre-order campaign and influencer mailings

Promotion through author’s social media networks

Sweepstakes with art, lifestyle, wedding, and design brands and bloggers

Outreach to special interest groups

Major influencer mailing

Promotion on in-house verticals



Publicity:

National review and feature attention

Eblast and outreach to art, garden, lifestyle, and craft/design websites and bloggers

Tie in with authors’ workshop schedule



Author Website: JennaRainey.com

Author Social Media: @jennarainey, Instagram 180k

"In Everyday Watercolor Flowers, Jenna takes you on an incredible, colorful journey, guiding you step by step through the process of painting flowers. This is a fantastic book for anybody with an interest in watercolor painting, whether they be honing their botanical skills or picking up a brush for the very first time." - Johanna Basford, illustrator and author of Secrete Garden and World of Flowers

"Beautifully accessible, warm, and inspiring, Everyday Watercolor Flowers is a book you'll want to dive right into, paintbrush in hand. Jenna's color-theory thought process, combined with her unique breakdown of flowers into shapes, helps to peel back the layers of her beautiful work and invite us all in." - Nicole Miyuki Santo, artist and author of By Hand: The Art of Modern Lettering

"I’ve been following talented watercolor artist Jenna Rainey for years, so when I found out her second book was going to be focused on florals, I knew it would be right up my alley. Jenna thoroughly breaks down the watercolor technique into easy-to-absorb sections covering tools, technique, sketching, color palettes and tones, and floral anatomy before moving into various flower specimens broken down by shape. Not only is the content informative for any artist, but the book is also chock-full of Jenna’s stunning watercolor. A feast for both the eyes and aspiring watercolor artists' hands." - Laura Hooper, owner and creative director, Laura Hooper Calligraphy

of 78

Forgotten Password

Please enter your email address and click submit. An email with instructions on resetting your password will be sent to you.

Forgotten Password

An email has been sent out with instructions for resetting your password.