- Author Bio
Written by a well-known artist and best-selling art-instruction author with almost rock-star popularity in the contemporary world of representational art, Beginning Drawing Atelier, with its unique workbook/sketchbook approach, and high-quality paper, offers a comprehensive and contemporary twist on traditional Atelier art instruction practices.
Atelier education is centered on the belief that working in a studio, not sitting in the lecture hall, is the best place to learn about art. Every artist needs to learn basic drawing skills.
In this elegant and inspiring workbook, master contemporary artist and best selling author Juliette Aristides breaks down the drawing process into small, manageable lessons; presents them progressively; introduces time-tested principles and techniques in the Atelier tradition that are easily accessible; and shares the language and context necessary to understand the artistic process and create superior, well-crafted drawings. What makes this approach unique is the fact that it includes blank pages for copying and practicing within each lesson, facilitating traditional Atelier methods.
Ateliers have produced the greatest artists of all time—and now that educational model is experiencing a renaissance. These studios, in a return to classical art training, are based on the nineteenth-century model of teaching artists by pairing them with a master artist over a period of years. Students begin by copying masterworks, then gradually progress to painting as their skills develop. Beginning Drawing Atelier is like having an atelier in a book—and the master is Juliette Aristides, a classically trained artist. On every page, Aristides uses the works of Old Masters and today’s most respected realist artists to demonstrate and teach the principles of realist drawing and painting, taking students step by step through the learning curve yet allowing them to work at their own pace. Unique and inspiring, the approach in this new book offers serious art courses for serious art students.
Marketing: Featured title at College Art Association annual conference
Academic mailing promoting requests for exam copies
Online giveaways (Goodreads, etc.)
Author’s drawing workshops
Marketing partnership with Gage Academy of Art and galleries that exhibit the author’s work
Promotions through DaVinci Initiative, as well as other regional atelier groups around the country
Major outreach to author’s own contact list
Social media promotions
Promotional materials available
Publicity: National outreach to artist magazines and websites (Artists Magazine, Fine Art Connoisseur, Professional Artist, International Artist, Art in America, Artist Daily, Juxtapoz, Hyperallergic, Artists & Illustrators, Huffington Post Arts section)
Regional Seattle press outreach (Seattle Times, Seattle Weekly, The Stranger)
Author Website: aristidesarts.com
"Delightfully elegant and rational, Beginning Drawing Atelier carries you through the rigors of learning how to draw, like a master, ever so gently. All five books by Juliette Aristides are treasures, but this is perhaps the most engaging and impactful in fostering visual literacy. It is a book to experience. By its last page, you will be left with a poetic sense of the world." — Milène J. Fernández, writer and contributor to theeepochtimes.com
“I have met many thousands of artists over the last fifty years of painting and thirty-five years of making paint. Very rarely do I meet someone who is as good at writing as she is at her visual art. Juliette Aristides is one such person–both a terrific writer and great artist.” –Robert Gamblin, founder of Gamblin Artist Colors
“There are few who know about classical painting like Juliette Aristides. The book is the next best thing to studying with her in person.”–B. Eric Rhoads, publisher of Fine Art Connoisseur and PleinAir magazines
Juliette Aristides, a leader in the revival of classical realism, outlines ways anyone can learn to draw—and why it's imperative for today's society.–John Burger, writer and reporter, ALETEIA.COM