DK Eyewitness Travel Guide Austria
TRAVEL / Europe / Austria
Mar 20, 2018
5.25 x 8.81 x 0.85 in
DK Eyewitness Travel
With superb photography, illustrations, and maps, this easy-to-use travel guide will lead you straight to the best of Austria.
From the Salzkammergut lakes surrounded by mountains, picturesque Innsbruck, and medieval Hochosterwitz castle, to the stunning imperial palaces in Vienna, and Baroque architecture in Salzburg, this guide will show you all the top sights that this beautiful country has to offer. Learn about Austrian cakes and pastries, Austrian composers, and the country’s historic and modern architecture. There are also suggestions for scenic driving routes and walking trails, as well as practical tips for getting around, with reviews of the best restaurants, cafés, and places to stay.
With hundreds of full-color photographs, hand-drawn illustrations, and custom maps that illuminate every page, DK Eyewitness Travel Guide: Austria truly shows you this city as no one else can.
Series Overview: For more than two decades, DK Eyewitness Travel Guides have helped travelers experience the world through the history, art, architecture, and culture of their destinations. Expert travel writers and researchers provide independent editorial advice, recommendations, and reviews. With guidebooks to hundreds of places around the globe available in print and digital formats, DK Eyewitness Travel Guides show travelers how they can discover more.
Marketing: 25th-anniversary tote
Promotions at New York Times Travel Show
National trade and consumer advertising and promotions
Independent bookstore outreach
Year-long Google search and display
Targeted Facebook advertising
Social media campaign
Publicity: TV/radio tour
National consumer press outreach
"Known… for its four-color maps, photos and illustrations, the [DK] Eyewitness Guides are extremely user-friendly for travelers who want their information delivered in a concise, visual way." – Chicago Tribune
"The best option… Color photos, maps, and diagrams bring the place to life." – The Philadelphia Inquirer