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Penguin/Putnam (Orange) Announced Drop-Ins February 2019

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Virgil Abloh
Figures of Speech Special Edition
Edited by: Michael Darling Contributions by: Rem Koolhaas Contributions by: Taiye Selasi Contributions by: Lou Stoppard
9783791359007 Hardcover English General Trade DESIGN / Fashion & Accessories Oct 16, 2019
$195.00 CAD
Active 9.63 x 12.69 x 2.25 in 496 pages 1932 ILLUSTRATIONS Prestel Publishing Prestel
One of The New York Times Best Entertaiment Gifts of 2019
New York Magazine’s Most Giftable Coffee-Table Books of 2019

Chicago Tribune’s Best Gift Books of 2019

From street fashion to high culture, the work of Virgil Abloh, a celebrated multihyphenate artist, is showcased in this book.

For Abloh, the museum catalogue is another opportunity to “question everything.” This monograph, produced in close collaboration with the artist himself, explores his creative output in a three-books-in-one format. The catalogue section offers an overview of Abloh’s interdisciplinary practice by Michael Darling and features essays and interviews with key voices in art, fashion, design, and architecture, including Taiye Selasi, Lou Stoppard, Michael Rock, Samir Bantal, Rem Koolhaas, and Anja Aronowsky Cronberg. In the archives section, more than 1,800 never-before-seen images pulled from the artist’s personal files reveal the remarkable breadth of his influences and collaborations. And the index cross references the catalogue plates—Abloh’s works—with his projects and process, using a vocabulary of themes developed by Abloh. It comes in a cloth slipcase with “Personal Copy” silkscreened on the book fore edge, a measuring tape ribbon marker, and a flexi disc printed with a Juergen Teller photo that includes a recording of Virgil Abloh discussing his inspirations. This book is designed with Swiss binding. When opened the front cover lays completely flat and is not attached to the front pages of the book. The binding also intentionally exposes the spine of the bound book and the raw boards used for the case (cover).

Published with Museum of Contemporary Art Chicago

Fashion Designer: Virgil Abloh is an American fashion designer who is the artistic director of Louis Vuitton’s men’s wear collection. He is also CEO of the Milan-based label Off-White, a fashion house he founded in 2013. He entered the world of fashion with an internship at Fendi in 2009 alongside rapper Kanye West. The two began an artistic collaboration that would launch Abloh’s career into founding Off-White.

Cult Following: Virgil Abloh is immersed in pop culture and has 3.7 million followers on Instagram.

Special Features: The book includes a recording on a flexi disk that’s exclusively available only here. The special edition will include the image and text portions from the regular trade edition of the book, but will have a different front cover and spine, edge printing, and special packaging.

Exhibition: The book accompanies an exhibit at the Museum of Contemporary Art Chicago, Jun 8-Sep 22, 2019.

Contributors: The book includes contributions by key voices in art, fashion, design, and architecture, including Taiye Selasi, Lou Stoppard, Michael Rock, Samir Bantal, Rem Koolhaas, and Anja Aronowsky Cronberg.

MICHAEL DARLING is James W. Alsdorf Chief Curator at the MCA Chicago.

Author Residence: Chicago

Publicity: Pitch to Trend Hunter media (Cool Hunting, Thrillest, UnCrate, Hypebeast, HighSnobiety, The Coolist)

Pitch to Fashion media (GQ, VOGUE, Fashionista, The Cut, WWD, Business of Fashion, Flaunt, Refinery29, 1st Dibs)

Pitch to Culture magazines (VICE, Complex, Dazed, The Fader, Ebony, The Root)

Pitch to select Art media (Hi-Fructose, Juxtapoz, Hyperallergic, Artsy, Frieze)

Promote across social media platforms

“The show’s hefty, excellent catalog embraces this spirit, deploying a titillating level of detail.”–The New York Times

“When Virgil Abloh breathes, his CO2 is practically up on eBay the next day — so we imagine his new book, Figures of Speech… won’t be long for this world.” –New York Magazine

“The work of Off-White designer Virgil Abloh is documented in this stylish, special edition book that captures everything from street culture to high fashion.”—Paper

“Figures of Speech
 is packed with 1,932 images and a number of essays which discuss race, contemporary art history, streetwear and more. Altogether, the Prestel-produced book spans 496 pages and features a fittingly minimalist hardback cover.”–HypeBeast

“…the object that is really worth coveting is the book. More than a simple catalog it’s a 500 page User’s Manual to his career.” –Core77

“Expect it to fly off the shelves like freshly baked cookies” —Buro

Designer and creative director Virgil Abloh has a new coffee table book you’ll want to make space for in your living room. A particularly cool addition to your coffee table or bookshelf…" –AIROWS

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