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DK Canada Travel Fall 2019

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  • Other Formats

    9781465411853 Paperback / softback, Trade, , $26 CAD 9781465433398 9781465497222 9781465497215
  • Supply Detail

    Distributor: Random House, Inc. Availability: On Sale Date: Nov 19, 2019 Carton Quantity: 24 $32.00 CAD
    $25.00 USD
  • Catalogues

TRAVEL GUIDE
DK Eyewitness Thailand
By (author): DK Eyewitness
9780241368879 Paperback, Trade English General Trade TRAVEL / Asia / Southeast Nov 19, 2019
$32.00 CAD
Active 5 x 8.57 x 0.83 in 384 pages Eyewitness Travel DK Eyewitness Travel
DK Eyewitness: Award winning travel guidebooks

Discover Thailand with this essential travel guide, designed to help you help you create your own unique trip and to transport you there before you’ve even packed your bags. Sample the best of Thai cuisine in Bangkok, island hop across the Tautao archipelago, explore the incredible natural beauty of the Mekong River Valley, cycle through the majestic temples of Sukhothai, or dance till dawn at a Full Moon party—DK Eyewitness Travel Guide Thailand covers the must-see sights and the hidden corners so you won’t miss a thing.

Gorgeous, all-new color photography so you can imagine yourself there

Reasons to love Thailand: ancient temples, tasty street food, breathtaking beaches—what will yours be?

See Thailand from a different angle: lots of fresh ideas for exploring this spectacular country

A year-long calendar of events in Thailand gives a selection of local events and festivals for all seasons

Expert advice covers the practical stuff: get ready, get around, and stay safe

Detailed color maps help you navigate the country with ease

Expert tips to make memories that last—where to snap and share the perfect photo, take in stunning views, and escape the crowds

The most authentic places to stay, eat, drink, and shop

Easy-to-follow walks and itineraries take you on a tour of each area, with plenty of food and drink stops en route

Hand-drawn illustrations show the inside of the must-see attractions, including Bangkok’s Grand Palace and Wat Phra Kaeo, and Prasat Hin Khao Phnom Rung, and Doi Suthep

Covers Bangkok, the Central Plains, Northern Thailand, Northeast Thailand, the Gulf of Thailand, and the South

DK Eyewitness Travel Guide Thailand is a detailed, easy-to-use guide designed to help you create your own unique trip.

Searching for paradise? Try our DK Eyewitness Travel Guide Thailand’s Beaches and Islands. Taking a shorter trip? Try our Top 10 Bangkok

About DK Eyewitness Travel: For 25 years, DK’s beautifully practical Eyewitness guides have been combining inspiring ideas and expert advice with easy-to-read maps and vivid photography to inform and enrich your vacation. In 2018, the Eyewitness series was relaunched with a stunning new look that you will love even more. DK is the world’s leading illustrated reference publisher, producing beautifully designed books for adults and children in over 120 countries.

Series Overview: For more than two decades, DK Eyewitness Travel Guides have helped travelers experience the world through the history, art, architecture, and culture of their destinations. Expert travel writers and researchers provide independent advice, recommendations, and reviews. With guidebooks to hundreds of places around the globe available in print and digital formats, DK Eyewitness Travel Guides show travelers how they can discover more.

Most in-depth redesign since the series launched in 1993; based on extensive global consumer research, which showed that new and existing consumers love DK’s travel advice but want it in a more inspirational package

Expertly curated travel content in a beautifully practical package to accentuate the benefits of a guidebook over an unwieldy online experience

Part of a major relaunch of DK Eyewitness award-winning, regularly updated travel guides

Inspirational front section showing off the best Thailand has to offer through the eyes of the travelers themselves

DK Eyewitness Travel is the Silver Award-Winning Guidebook Series as voted by the Wanderlust Reader Travel Awards 2018

DK Eyewitness Travel is the No. 2 travel guide publisher in 2018 YTD (Source: Nielsen Bookscan)

What’s New in this Edition:

These completely redesigned guides are for people who have booked their travel and accommodation and are looking for the next step: inspiration and information. The all-new structure is simple to use and matches how our readers now travel and use travel content:

Discover—find out what the destination offers and then plan your dream trip

Experience—see and do the things you love

Need to Know—sort the practical stuff: get ready, get around, stay safe

DISCOVER

Welcome: A letter from the publisher giving a real flavor of what is special about your chosen destination, and how the guide will help you discover it.

Reasons to Love: Two spreads of gorgeous photography and inspiring text that capture the essence of a destination and all its possibilities: not just the major attractions but its sights, sounds, and experiences, inviting you to delve further into the guide.

Whole Area Map: A double-page map of the entire area covered by the guide, with color-coding in a contemporary palette dividing the destination into manageable chunks for easy orientation on the ground, and to direct you to the corresponding chapter.

Getting to Know: A handy snapshot of each area’s ambience and highlights, enabling you to decide easily where you want to spend your time—we show which areas are best for discovering the culture, nightlife, and markets, and where to find the top sights.

Itineraries: Easy-to-follow walks and drives, from five hours to two weeks, which take you through different areas of the destination, linking the best sights and experiences in a relaxed itinerary to fit your schedule, with food and drink stops en route.

Themes: This is the core of the Discover section: 10-12 beautiful spreads designed to get the traveler excited about their trip and, crucially, to decide that this is the guide for them. The themes cover a mouth-watering array of experiences, serving up inspiration and ideas to make this trip your own: Natural Wonders, Breathtaking Beaches, Incredible Architecture, Renaissance Masterpieces—imagine yourself there!

A Year In: Clearly laid out calendar of events, such as festivals and concerts.

A Brief History: Highly illustrated spreads with an accessible summary of the key historical events.

EXPERIENCE

Area introduction: A concise summary of the area providing historical and cultural context.

Must-Sees: The best sights and experiences in the area, curated by our experts and brought to life with a clean and fresh design, evocative photography, DK’s unique illustrations, insightful descriptions, and detailed maps.

Experience more: All the area’s key attractions, accompanied by vivid images and accessible information: DK’s unique illustrations; concise descriptions; insider tips; snippets of colorful detail; and clearly laid out practical information; plus our pick of the very best cafes, bars, and restaurants.

Walks: Short strolls and longer walks, alongside DK’s classic maps and illustrations, which take you on a leisurely meander through the area, with plenty of opportunities for sampling the local food and drink along the way.

NEED TO KNOW

Before You Go, Getting There, Getting Around, and Practical Information

Phrase book

Pull-out map

Marketing: National consumer and trade advertising campaigns

Social media campaign and giveaway contest across all platforms

Partnerships with travel agencies and companies

Influencer, blogger, and paid social campaigns

Luggage tag promotional giveaway at trade shows

Study Abroad Ambassador Program

Initiatives with content platforms to increase brand awareness

Publicity: TV/Radio tour

National trade/education/consumer press outreach

Advance copy influencer mailing

Educational/consumer awards nominee

Holiday roundups

Blog giveaway

“This [DK Eyewitness Travel: Top 10] might be the best traveling companion to throw in your pack. It’s a slim and sleek overview… loaded with practical and useful content.” — Gadling.com

“Known… for its four-color maps, photos and illustrations, the [DK] Eyewitness Guides are extremely user-friendly for travelers who want their information delivered in a concise, visual way.” — Chicago Tribune

“The best option… Color photos, maps, and diagrams bring the place to life.” — The Philadelphia Inquirer

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