This powerful photography collection, drawn from the celebrated National Geographic archive, reveals the lives of women from around the globe, accompanied by revelatory new interviews and portraits of contemporary trailblazers including Oprah Winfrey, Jane Goodall, and Christiane Amanpour.
#MeToo. #GirlBoss. Time’s Up. From Silicon Valley to politics and beyond, women are reshaping our world. Now, in anticipation of the 100th anniversary of the 19th amendment, this bold and inspiring book from National Geographic mines 130 years of photography to showcase their past, their present, and their future. With 400+ stunning images from more than 50 countries, each page of this glorious book offers compelling testimony about what it means to be female, from historic suffragettes to the haunting, green-eyed “Afghan girl.”
Organized around chapter themes like grit, love, and joy, the book features brand-new commentary from a wide swath of luminaries including Laura Bush, Gloria Allred, Roxane Gay, Melinda Gates, New Zealand prime minister Jacinda Ardern, and the founders of the #MeToo and Black Lives Matter movements. Each is accompanied by a bold new portrait, shot by acclaimed NG photographer Erika Larsen. The ultimate coffee table book, this iconic collection provides definitive proof that the future is female.
TIMELY TOPIC: With the rise of the #MeToo and Time’s Up movements, a woman’s place in history has never been more forefront. This book is National Geographic’s entry into the national conversation.
KICKS OFF MAJOR 2020 TENTPOLE: This book is the foundation of a yearlong National Geograhic initiative celebrating women that will span digital, print, television, exhibits, lectures, and more.
CONFIRMED NG PROMOTIONAL COMMITMENTS: Interviews from the book will run in a special National Geographic magazine themed issue in October 2019 and continue throughout 2020. Additional in-house coverage includes a museum exhibit, digital features, an NG Live lecture tour, a YourShot campaign, an Instagram promotion, and premium sales opportunities via the 21st Century Fox women’s network.
STAR SUBJECTS: Celebrities, politicians, business leaders, activists, and NG explorers interviewed for this book will provide continuing PR opportunities, and provide social media promotion of their own.
CORE NATIONAL GEOGRAPHIC CONTENT: Using photographs from 130 years of National Geographic’s image collection, this book features signature content through a mediagenic lens.
Cross promotion with National Geographic social platforms (Instagram, Facebook, Twitter, Snapchat, etc)
Cross promotion with National Geographic photographer platforms
Organic social campaign
LIBRARY AND TRADE
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National Geographic magazine issue
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National TV, print, online, podcast, and blog outreach
Radio satellite tour
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