In 1965, Tom Wolfe famously asked of Marshall McLuhan: "Suppose he is the oracle of the modern times--what if he is right?" Fifty years later, McLuhan's biographer, his sons, and sixteen scholars explore how McLuhan's predictions have come true.
Jaqueline McLeod Rogers is professor and chair of Rhetoric, Writing and Communications at the University of Winnipeg.
Tracy Whalen is an associate professor of Rhetoric, Writing and Communications at the University of Winnipeg.
Catherine G. Taylor is professor of Education and Rhetoric and Communications at the University of Winnipeg.
"As a whole, this text will be a welcome source for enthusiasts of McLuhan's work." -- Jeff Heydon, Canadian Journal of Communication