Diana: Princess of the Amazons
Juvenile: Age (years) from 8 - 12, Grade (US) from 3 - 7
JUVENILE FICTION / Comics & Graphic Novels / Fantasy
Jan 07, 2020
5.52 x 7.98 x 0.31 in
From New York Times bestselling authors Shannon Hale and Dean Hale comes a story about making mistakes, learning the hard way, and growing up to become a hero.
Eleven-year-old Diana has an almost perfect life on the island of Themyscira. But even though she has a loving mother and many “aunties,” she is an only child. The only child on the entire island, in fact. Every other person on the island is an adult who’s the best in their trade and mighty in body, while Diana is small, sometimes clumsy, and not particularly good at anything. She’s not Wonder Woman…yet.
What Diana needs is someone her own age whom to talk to. Taking matters into her own hands, she creates a playmate out of clay. It’s all fun and games for a while, until things get out of control and Diana has to decide whether she’s made a new friend…or a monster!
Shannon Hale’s Princess Academy won the Newbery award and is a New York Times, Book Sense and Publishers Weekly bestseller
Wonder Woman is a beloved character with a large fan following in all media
Gal Gadot will reprise her role as Wonder Woman in Wonder Woman 1984, in theaters worldwide June 2020
Comprehensive promotional campaign plan
Middle-grade original graphic novels have been on the rise in popularity and sales, and this fills a gap in DC’s offerings to this category
Marketing: Featured among launch titles for DC Books for Young Readers
Extensive marketing budget for the launch of DC Books for Young Readers
Featured title at ALA Midwinter 2018, ALA Annual 2019, Book Expo 2019 and NCTE 2019
Physical galleys made available for libraries, independent bookstores and retailers
Galley mailing August 2019
Digital galleys available on Edelweiss and NetGalley August 2019
Sales kits distributed August 2019
In-book advertising and national print and online advertising: Facebook, Goodreads, Library Journal, Shelf Awareness
Shelf Awareness dedicated issue, DC Books for Young Readers, Fall 2018
Trade ad campaign including Publishers Weekly, School Library Journal, Shelf Awareness and Booklist
Ingram and Baker & Taylor graphic novel supplements
Promotion on dccomics.com; goodreads.com
Promotion through DC Comics social media (Facebook, Twitter, blogs)
E-blasts with links to digital galleys sent to bookstores, libraries and media
Goodreads and Bookish giveaways
Promotional co-op allowance
Promotional posters available
Publicity: National Media Campaign including National Public Radio and national print features and review coverage.
Extensive online support including Entertainment Weekly, USA Today, Pop Matters, IGN, CBR and various comic book blogs and pop culture sites.
Trade review campaign including Kirkus, Publisher’s Weekly, School Library Journal, Library Journal, and Horn Book Review