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TouchWood Editions Spring 2020

  • Sales Rights

    For sale with exclusive rights in: WORLD
  • Supply Detail (CA US)

    Distributor: Heritage Group Distribution Availability: Not yet available Excluding:Apr 14, 2020 On Sale Date:May 12, 2020 Carton Quantity:60 $15.00 CAD
  • Catalogues

The Prairie Gardener’s Go-To for Pests and Diseases
By (author): Janet Melrose By (author): Sheryl Normandeau
9781771513142 Paperback , Trade English General/trade May 12, 2020
$15.00 CAD
Active 5.5 x 8.5 x 1 in | 1 gr 160 pages colour photographs and illustrations throughout TouchWood Editions
GARDENING / Regional / Canada

Your guide to trouble-shooting weeds, pests, diseases, moulds, critters, and other common prairie gardener’s problems in this second title in the Guides for the Prairie Gardener series.

Whether you’re an experienced prairie gardener or have just a few weeks under your belt, chances are you’ve come to know at least a couple of pesky insects, moulds, or much larger lurkers on a first-name basis. But what to do about these interlopers who can seem hell-bent on ruining your hard work?

Lifelong gardeners Janet and Sheryl are here to help. In this second installment in the Guides for the Prairie Gardener series, the authors tackle the full range of suspects, including weeds, insects, microorganisms, rodents, birds, deer and even other people’s pets. Premised on a respect for the natural world and using an integrated pest management approach, they’ll show you how to identify the culprit and how to deter it, while respecting the broader environment.

Should I use landscape fabric? Does vinegar work? What do I do about tent caterpillars? Why are my potatoes scabby? Why does it look like my cabbages have been attacked by miniature buckshot? And the recurring What is this thing?! Janet and Sheryl take your most pressing questions in this Q&A-style resource on all the prairie gardener’s most common pests, including thistle, dandelion, crabgrass, slugs, aphids, beetles, moths, mildew, fungus, rust, deer, rabbits, and porcupines. With elegance and a sense of humour, their solutions reveal their fascination with the natural world and belief in your ability to garden well in its midst.

Janet Melrose is a garden educator and consultant, and an advocate for Calgary’s Sustainable Local Food System. She is a life-long gardener and holds a Prairie Horticulture Certificate. She has a passion for Horticultural Therapy and facilitates numerous programs designed to integrate people marginalized by various disabilities into the larger community. She is a regular contributor to The Gardener for Canadian Climates magazine. She lives in Calgary where she runs her education and consulting company, Calgary’s Cottage Gardener.

Sheryl Normandeau is a life-long gardener, and holds a Prairie Horticulture Certificate and a Sustainable Urban Agriculture Certificate. She is a freelance writer specializing in gardening writing with hundreds of articles published. She is a regular contributor to Farmers’ Almanac, Heirloom Gardener, Herb Quarterly, The Gardener for Canadian Climates, The Prairie Garden Annual and many more. She lives in Calgary.

Media + Publicity:
  • Baseline media outreach to Globe and Mail, National Post, Calgary Herald, Edmonton Journal, Red Deer Advocate, Lethbridge Herald, Saskatoon StarPhoenix, Regina LeaderPost, Brandon Sun, Winnipeg Free Press, Prairie Books Now, Alberta Views, CBC's North Country (MB), CBC's Information Radio (MB), CBC's Radio Noon (MB), CBC's Up to Speed (MB), CBC's the Weekend Morning Show (MB), CBC's The Morning Edition (SK), CBC's Saskatoon Morning (SK), CBC's Blue Sky (SK), CBC's The Afternoon Edition (SK), CBC's Saskatchewan Weekend, CBC's The Calgary Eyeopener (AB), CBC's Edmonton AM (AB), CBC's Alberta at Noon (AB), CBC's The Homestretch (AB), CBC's Radio Active (AB), CBC's Daybreak Alberta (AB), CHQR770’s Lets Talk Gardening
  • Subject specific outreach to The Gardener for Canadian Climates, Calgary Gardening, Heirloom Gardener, Herb Quarterly, The Prairie Garden annual, Mother Earth Living , Old Farmer’s Almanac, The Farmer’s Almanac, Alberta Gardener Living, Alive, Country Connection, Rural Roots, GRIT Magazine, The Gardener for All Climates magazine 
  • Outreach to gardening clubs and associations such as Calgary Horticultureal Society, Calgary Gardening newsletter, Master Gardeners of Alberta Association, Grande Prairie Garden Club, etc…
  • Direct marketing outreach to gardening centres across the prairies
Potential Endorsement from
  • Kath Smyth, Horticulturist
Marketing + Promo:
  • Regional and subject-specific print features, excerpts and review coverage
  • Blogger outreach, online ads and social media campaigns
  • Publicity and promotion in conjunction with author's speaking engagements
  • Outreach to subject-specific organizations, markets and festivals
  • Direct marketing to gardening centres and stores across Alberta, Saskatchewan, Manitoba
  • Electronic blads
Marketing + Promo Deliverables
  • Electronic blad / sampler
  • Display banner (large)
  • Print blad / sampler
  • Business cards
  • Press release
  • Postcard
BISAC Codes:
  • GAR000000 GARDENING / General
  • GAR019010 GARDENING / Regional / Canada
BISAC Regional Themes
  • Alberta
  • Manitoba
  • Saskatchewan
BISAC Merchandising Themes
  • EV084 EVENT / Spring
  • EV086 EVENT / Summer
  • EV065 EVENT / Fall
  • HL130 HOLIDAY / Mother's Day
  • TP090 TOPICAL / Women's Interest
THEMA Subject Codes
  • WMPY Gardening: pests & diseases
THEMA Place Qualifiers
  • 1QF-CA-P Canadian Prairies (AB, SK, MB)
THEMA Reading Level Qualifiers
  • 5HRA Seasonal interest: Spring
  • 5HRB Seasonal interest: Summer
  • 5HRC Seasonal interest: Autumn, Fall
  • 5HCJ Mother’s Day

For more information contact
[email protected]
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