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    9780345809827 Paperback / softback, Trade, , $23 CAD 9780735281943 Downloadable audio file 9780735281950 Downloadable audio file, Library binding, 9780345809834 Electronic book text, EPUB
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    Distributor: Random House, Inc. Availability: On Sale Date:Jul 14, 2020 Carton Quantity:12 $36.00 CAD
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Utopia Avenue
A novel
By (author): David Mitchell
9780345809810 Hardcover English General Trade FICTION / Literary Jul 14, 2020
$36.00 CAD
Active 6.41 x 9.53 x 1.44 in | 1.92 lb 592 pages 3 ILLUSTRATIONS Knopf Random Vintage Canada Knopf Canada
NEW YORK TIMES BESTSELLER

The hotly anticipated new novel from the internationally bestselling author of The Bone Clocks and Cloud Atlas.


Utopia Avenue may be the most extraordinary British band you’ve never heard of. Emerging from London’s psychedelic scene in 1967 and fronted by folksinger Elf Holloway, guitar demigod Jasper de Zoet and blues bassist Dean Moss, Utopia Avenue released only two LPs during its brief blazing journey from the clubs of Soho and draughty ballrooms to Top of the Pops and the Top 10; to Amsterdam, Rome and a fateful American fortnight in the autumn of 1968. David Mitchell’s new novel is the story of Utopia Avenue and its age; of riots in the street and revolutions in the head; of drugs and thugs, schizophrenia, love, sex, grief, art; of the families we choose and the ones we don’t; of fame’s Faustian pact and stardom’s wobbly ladder. Do we change the world or does the world change us? Utopia means ’nowhere’ but might it be somewhere, if only we knew how to look?

Story Locale: London, Amsterdam, Rome, Los Angeles

EAGERLY AWAITED: The first new novel in six years from one of the world’s most ambitious and admired literary talents. Fans are ready for the return of this beloved superstar.

SUBJECT APPEAL: Daisy Jones & the Six meets…David Mitchell! This globe-trotting, mind-bending, hair-raising vintage rock & roll saga takes us back to the heady days of late ’60s psychedelia, but with a certain Mitchellian je ne sais quoi—full of his trademark flare for formal inventiveness and penchant for elaborate casts of rich, affecting characters and voices.

PART OF THE GREATER MITCHELL UNIVERSE: The author has teased that the book will inhabit the greater DMU (David Mitchell universe), possibly featuring characters from his previous books (NO SPOILERS).

GUARANTEED BUZZ: Every David Mitchell book comes with high prize potential (he has twice been shortlisted for the Booker) and major reviews and media coverage, in Canada and internationally.

FILM & TV: David is also a sought after film and tv writer. He contributed to the Netflix series Sense8 and has a co-writing credit on the screenplay for the upcoming film in The Matrix series.

DAVID MITCHELL is the award-winning and bestselling author of Slade House, The Bone Clocks, The Thousand Autumns of Jacob de Zoet, Black Swan Green, Cloud Atlas, Number9Dream, and Ghostwritten. Twice shortlisted for the Booker Prize, Mitchell was named one of the 100 most influential people in the world by TIME magazine. With KA Yoshida, Mitchell translated from the Japanese Naoki Higashida’s internationally bestselling memoir The Reason I Jump. He lives in Ireland with his wife and two children.

Author Residence: Ardfield, Clonakilty in County Cork, Ireland

Author Hometown: Southport, Lancashire, England

Marketing: Pre-pub consumer outreach and review push, including an internal “David Mitchell Universe” event with key booksellers

Extensive organic and paid social media campaign

Premium Goodreads advertising, including newsletter & giveaways

Sponsored Spotify playlist, tied to the novel’s 1960s music

Requesting letter from David Mitchell for booksellers

Interview with author about his inspiration for this story

Amazon A+ content



Publicity: Extensive review coverage in outlets like the Globe and Mail, Toronto Star, Winnipeg Free Press, Montreal Gazette and Georgia Straight

Select feature coverage with outlets like CBC Writers and Company, Globe and Mail and Toronto Star

Multi-city tour, Toronto on pub, others TBC in autumn

Praise for Utopia Avenue:

“[A] slice of paradise… Utopia Avenue is, page by page, a sheer pleasure to read. Mitchell’s prose is suppler and richer than ever, and his ability to conjure a historical milieu he never actually experienced does not falter….  Making your way through this novel feels like riding a high-end convertible down Hollywood Boulevard on the prettiest day of the year while luminaries wave to you from the sidewalks.” —Slate

“Mitchell’s rich imaginative stews bubble with history and drama, and this time the flavour is a blend of Carnaby Street and Chateau Marmont.” —The Washington Post

“Now, more than ever, it seems vital to examine the various ways that our lives are densely interconnected rather than isolated and separate. Utopia Avenue brilliantly explores this theme.” —Los Angeles Review of Books

“Mitchell superbly conveys the energy and spirit of the age…. [Utopia Avenue] is a supremely readable novel…The book is most alive and most compelling when Mitchell slips the surly bonds of the realist premise and lands in his own extraordinary imagined worlds.” —The Guardian

“[C]aptivating…. [A] deep and textured classic-rock tale…Mitchell marvelously brings it all to life by focusing his most engaging storytelling on each band member’s own evolution, along with some experimental narrative and exceptional in-concert scenes. … Utopia Avenue is a fun and fulfilling read…. [A] rock ‘n’ roll road trip whose characters and narrative become the song that gets stuck in your head.” —USA Today

“Expect prose that’s as electric as the music.” —Kirkus Reviews

”Mitchell’s magical, much anticipated latest is a rollicking, rapturous tale of 1960s rock ’n’ roll…delivering more fun, more mischief, and more heart than ever before. This is Mitchell at his best." —Publishers Weekly (starred review)

Praise for David Mitchell

“To open a Mitchell book is to set forth on an adventure.” —The Boston Globe

“Mitchell is, clearly, a genius. He writes as though at the helm of some perpetual dream machine, [and] can evidently do anything.” —The New York Times Book Review

“A genre-bending, time-leaping, world-traveling, puzzle-making, literary magician.” —Esquire

“No writer alive seems to be having as much fun as Mitchell.” —The Globe and Mail

“If David Mitchell isn’t the most talented novelist of his generation, is there any doubt that he is the most multi-talented?” —The Atlantic

“[David Mitchell is] prodigiously daring and imaginative…. As in the works of Thomas Pynchon and Herman Melville, one feels the roof of the narrative lifted off and oneself in thrall.” —Time

“Astonishing, moving effortlessly from elegant genre fiction to satire to high-end literary pyrotechnics…. Prodigiously skilled and gloriously ambitious.” —Toronto Star

 “Entertaining and thrilling.” —NPR

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