- Author Bio
American opportunity is not dead. Bestselling author and entrepreneur John Hope Bryant outlines the mindset and practices that will allow us to achieve the American Dream, no matter what our current circumstances are.
Facing a challenging economy, too many Americans despair of improving their lives. But John Hope Bryant insists that America is still the Land of Opportunity. Up from Nothing revives the forgotten story of the American Dream. It’s about our beginnings as a nation of go-getters who believed they were winners before they won.
Using the inspiring story of his own rise from humble beginnings, and that of his parents and grandparents, Bryant shows how individually we can change our mindset from survivor to thriver to winner and move beyond just getting by or being financially independent to becoming wildly successful. Collectively, we need to become a nation of winners once again.
By ensuring that every stakeholder in America has access to the Five Pillars of Success—massive education, financial literacy, strong family structure, self-esteem, and supportive role models—Bryant shows how we can fulfill the promise of America’s greatness. But to do so, we must turn away from distractions—such as political in-fighting or racial and class divisions—and focus on what we can control. This is not a book of tips on how to get a better job or make more money. It’s about adopting a new way of thinking that will do all that for us and more. Up from Nothing is the new (old) business plan to keep us winning as a country.
PROVOCATIVE APPROACH: This hard-hitting collection of advice and wisdom from one of America’s leading entrepreneurs and leaders seeks to aid those who have “too much month at the end of their money.”
SUCCESS FOR ALL: Bryant connects social justice to economic power and entreats low-income communities, across race and gender, to take financial steps to increase that power.
MASSIVE AUTHOR NETWORK: This book builds on the outreach of Bryant’s organization, Operation HOPE, to millions of individuals through an army of thousands of volunteers and financial supporters, such as Wells Fargo, Sun Trust, and Bank of the West. Bryant has a national media platform and speaks at top-tier gatherings of leaders in business, finance, and politics.
Marketing: Author Tour (cities TBD)
National TV & radio interviews: CNBC, Fox Business, MSNBC, NPR, CNN, etc.
National publicity targeting Inc, Forbes, Black Enterprise, Ebony, Bloomberg BusinessWeek, The Atlantic, Fortune, Stanford Social Innovation Review, New York Times, Journal of Philanthropy, Nonprofit World
Online publicity targeting buzzflash.com, truthout.com, care2.com, alternet.com, and huffpost.com
Promotion in conjunction with author speaking
Grassroots marketing through Operation Hope volunteers (20,000), board members, partners (private sector, government, community, faith and academia, numbering more than 5,000 strong) and Bryant associated communities of support including The Financial Services Roundtable, banking associations, The World Economic Forum, The Forum of Young Global Leaders family, The Clinton Global Initiative
Promotion on the author’s website: operationhope.org
Author social media promotion: Facebook (809K friends), Twitter (22K followers) and John is a LinkedIn Influencer
Feature Website: operationhope.org/john-hope-bryant/
Author Website: johnhopebryant.com/
Author Social Media: twitter.com/johnhopebryant?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
“In this time of change and uncertainty, John Hope Bryant’s fundamental optimism and clear vision are necessary and inspiring. He challenges us to renew our commitment to the American Dream and create inclusive opportunity for all Americans. John’s voice is essential to our national dialogue on how we build the future.”
—Dan Schulman, President and CEO, PayPal
“Up from Nothing explains how to really level the playing field—ensuring everyone can attain the Five Pillars of Success—with critical tools like education, financial literacy, and access to role models. In this book, John Hope Bryant shares how your perspective and passion can help determine your potential in life and demonstrates the power within each of us to influence and control our own reality.”
—Roger Goodell, Commissioner, National Football League
“My friend John is the real deal. He came from humble beginnings to become the premier authority on financial literacy. At a time when it’s needed the most, John has written an inspiring book that will provide the tools needed to improve this nation’s financial health, restore families, and embrace our communities once again. I strongly encourage you to read it.”
—Dikembe Mutombo, NBA Hall of Famer and Global Ambassador
“Up from Nothing” is essential reading about a once-in-a-generation reset. The creation of an equitable and sustainable future requires strong communities and shared accountability. This all starts at the local level where neighbors, local businesses, and meaningful connections have the power to create a rising tide that lifts all boats.”
—Sarah Friar, OBE, CEO, Nextdoor Inc.