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HGD Fall 2015

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  • Sales Rights

    For sale with exclusive rights in: CA Not for sale in: AD AE AF AG AI AL AM AN AO AQ AR AS AT AU AW AX AZ BA BB BD BE BF BG BH BI BJ BL BM BN BO BQ BR BS BT BV BW BY BZ CC CD CF CG CH CI CK CL CM CN CO CR CU CV CW CX CY CZ DE DJ DK DM DO DZ EC EE EG EH ER ES ET FI FJ FK FM FO FR GA GD GE GF GG GH GI GL GM GN GP GQ GR GS GT GU GW GY HK HM HN HR HT HU ID IE IL IM IN IO IQ IR IS IT JE JM JO JP KE KG KH KI KM KN KP KR KW KY KZ LA LB LC LI LK LR LS LT LU LV LY MA MC MD ME MF MG MH MK ML MM MN MO MP MQ MR MS MT MU MV MW MX MY MZ NA NC NE NF NG NI NL NO NP NR NU NZ OM PA PE PF PG PH PK PL PM PN PR PS PT PW PY QA RE RO RS RU RW SA SB SC SD SE SG SH SI SJ
  • Supply Detail

    Distributor: UTP Distribution Supplies to:CA Availability: Available Carton Quantity:44 $22.95 CAD
    $22.95 USD
  • Catalogues

The School of Sophisticated Drinking
An Intoxicating History of Seven Spirits
By (author): Kerstin Ehmer By (author): Beate Hindermann Foreword by: Kevin Brauch
9781771641197 Paperback, Trade English General Trade COOKING / Beverages / Alcoholic / General Oct 04, 2015
$22.95 CAD
Active 5.5 x 8.5 x 0.7 in | 340 gr 256 pages Greystone Books
Wherever and whenever people have been found talking, they have been found drinking: an age-old pastime with an equally storied history. Alcohol and civilization have developed in close quarters, sometimes supporting each other and sometimes getting in each other’s way.

The School of Sophisticated Drinking, which began as an ongoing series of lectures at Berlin’s legendary Victoria Bar in 2003, traces the deep-seated lineage of drinking in the social, political, and even scientific developments of our culture. Appealing to both expert drinkers and novice barflies, each chapter delves into the sociopolitical significance of and technological innovations behind a familiar wine or spirit?brandy, vodka, whisky, rum, gin, tequila, and champagne?and shares plenty of tales of adventure, from the glamour of Hollywood and Broadway, to the tormented worlds of well-known writers, to the outbreak of wars and the unending struggle for economic and military power. The reader’s thirst for knowledge can be further quenched by trying any or all of the enticing cocktail recipes gathered at the end of the book.
  • Feature coverage targeting lifestyle, trevel, food, and beverage outlets , including En Route, Food & Drink, Bon Appetit, Saveur, Food & Wine, Travel & Leisure and Gourmet
  • Promotion to coincide with National Vodka Day, our pub date, October 4
  • Influencer mailing to top bartenders across North America
  • Online advertising and promotion, including Facebook promoted posts
  • Chapbooks for booksellers & media

"The narrative is as much erudite, as it is hedonistic and charming. All bartenders would benefit from the detailed information, not only in the their craft, but also to entertain and educate their regular patrons?Whether you are an expert drinker, or a novice barfly, this book will give you plenty to contemplate. Highly recommended."?Winesworld

"The School of Sophisticated Drinking is an entertaining and insightful resource into the elaborate history of the spirits we all work with today. Kerstin Ehmer and Beate Hindermann have penned a detailed and insightful look into the development and sometimes comical past of the world of cocktail recipes and their stories.” ?Frankie Solarik, co-owner, Barchef Toronto and author of The Bar Chef

"I can’t think of a more delightful way of discovering how the industry looks from the other side of the Atlantic than by reading The School of Sophisticated Drinking. It’s a very entertaining book that deserves a leather armchair, a fine cigar, and a double measure of cognac." ?Gary (aka Gaz) Regan, author of The Joy of Mixology

"The School of Sophisticated Drinking is just as much of a must-read book for the seriously cocktail-minded as it is for the professional bartender. Erudite, hedonistic and charming in the extreme, I can give this publication no greater compliment than to say it is The Victoria Bar in book form." ?Philip Duff, beverage consultant & Director of Education, Tales of the Cocktail

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