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August 2022 Self-Help

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  • Other Formats

    9780593330456 EPUB 9780593330449 Hardback, $36.00 9780593409466 Downloadable audio file, $23.00
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    Distributor: Random House, Inc. Availability: Not yet available On Sale Date: Aug 30, 2022 Carton Quantity: 24 $24.00 CAD
    $18.00 USD
  • Catalogues

Unwinding Anxiety
New Science Shows How to Break the Cycles of Worry and Fear to Heal Your Mind
By (author): Judson Brewer
Judson Brewer

Imprint:

Avery

ISBN:

9780593421406

Product Form:

Paperback

Form detail:

Trade
Paperback , Trade
English

Audience:

General / adult
Aug 30, 2022
$24.00 CAD
Forthcoming

Dimensions:

8.2in x 5.4 x 0.81 in | 0.69 lb

Page Count:

304 pages

Illustrations:

MINIMAL B&W GRAPHS
Avery
SELF-HELP / Anxieties & Phobias
Now in paperback. A step-by-step plan clinically proven to break the cycle of worry and fear that drives anxiety and addictive habits

We are living through one of the most anxious periods any of us can remember. Whether facing issues as public as a pandemic or as personal as having kids at home and fighting the urge to reach for the wine bottle every night, we are feeling overwhelmed and out of control. But in this timely book, Judson Brewer explains how to uproot anxiety at its source using brain-based techniques and small hacks accessible to anyone.

We think of anxiety as everything from mild unease to full-blown panic. But it’s also what drives the addictive behaviors and bad habits we use to cope (e.g. stress eating, procrastination, doom scrolling and social media). Plus, anxiety lives in a part of the brain that resists rational thought. So we get stuck in anxiety habit loops that we can’t think our way out of or use willpower to overcome. Dr. Brewer teaches us map our brains to discover our triggers, defuse them with the simple but powerful practice of curiosity, and to train our brains using mindfulness and other practices that his lab has proven can work.

Distilling more than 20 years of research and hands-on work with thousands of patients, including Olympic athletes and coaches, and leaders in government and business, Dr. Brewer has created a clear, solution-oriented program that anyone can use to feel better - no matter how anxious they feel.

Platform: Jud Brewer is an internationally renowned neuroscientist and the media’s go-to guy for anxiety. His TedMed on breaking bad habits (rooted in anxiety) has been watched almost 26M times (Ted and YouTube). He and his work have been featured on The Today Show, NPR, The New York Times, 60 Minutes, Goop, and more.



Anxiety is Hot! Anxiety has taken over our lives. With Trump, Covid, social injustice (not necessarily in that order) and the constant uncertainty of our jobs, our health, our families, and the state of the world, anxiety has exploded.



So are Habits! In the last few years books about habits (Atomic Habits, The Power of Habit, Tiny Habits) have been megasellers. Jud shows us how to break bad habits by attacking them where they start: anxiety. During Covid out habits have run amok (e.g., the Covid 30).



Practical Element: More than meditation! Jud gives us a complete plan for addressing anxiety, with steps that uproot it at the source and smaller hacks to counter it in our daily lives.

Judson Brewer MD, PhD, is an internationally renowned addiction psychiatrist and neuroscientist. He is an associate professor in the School of Public Health, and Medical School at Brown University. His 2016 TED talk, “A Simple Way to Break a Bad Habit,” has been viewed over 16 million times. He has trained Olympic athletes and coaches, government ministers and business leaders. His first book, The Craving Mind: from cigarettes to smartphones to love, why we get hooked and how we can break bad habits, was published in over 16 languages.

Author Residence: Worcester, MA

Author Hometown: Indianapolis, IN

Marketing: Marketing:

Social media advertising

Targeted digital ads

Influencer campaign 



Publicity: Publicity:

National Morning Shows

Radio Tour 



Author Website: www.drjud.com/

Author Social Media: FB: judson.brewer.9 / Twitter:@judbrewer/ Insta:@dr.jud

“One of the hardest things about tackling a bad habit is confronting the anxiety behind it. Jud Brewer has given us a breakthrough program with great tips and hacks that anyone can use to feel better.  We all need this book!”
—BJ Fogg, PhD, New York Times bestselling author of Tiny Habits

“Unwinding Anxiety provides a step-by-step guide to Judson Brewer’s personally designed, clinically proven path that can alleviate your mind from anxiety, obsessive thinking, addiction, and more.  It guides your brain to rewire in helpful ways as it inspires your mind to understand it’s inner processes more deeply and to live with more freedom, gratitude, interpersonal connection, and joy.”
Daniel J. Siegel, M.D., New York Times bestselling author of Aware

“You cannot thrive if you’re perpetually anxious. It’s that simple. Jud Brewer has given us a plan that can help us overcome our anxious thoughts, feelings and habits to create true well-being. It is absolutely game-changing.” 
—Arianna Huffington, Founder & CEO, Thrive Global

“Grounded in the best of current science and totally user friendly, Unwinding Anxiety reveals how a powerful set of mindfulness tools can free us from the worry that rules our lives.  This is the most helpful and informative book on anxiety I’ve read!” 
—Tara Brach, Ph.D , author of Radical Acceptance

“In a world that can be overwhelming, Jud Brewer has created a plan to stop the overwhelm.  He shows us accessible ways to stop worry in its tracks and mindfulness techniques that can redirect our energy in positive, healing ways.  It’s exactly what we need right now.”
US Representative Tim Ryan, Ohio

“An incredibly relatable and practical guide to anxiety. Judson Brewer’s research has contributed greatly to our understanding of why anxiety is so hard to shake. This book gives us the tools to break free. Anxiety is at the root of so many of the habits we want to change. Unwinding Anxiety will not only help you deal with anxiety, but will also help you find freedom from the behaviors that hold you back.”
—Kelly McGonigal, PhD, author of The Joy of Movement

“Brewer weaves together science from his lab and stories from his clinic to expertly illustrate how anxiety develops, becomes a habit loop, and why our anti-anxiety strategies continue to fail us. Unwinding Anxiety provides actionable steps that you can implement into your own life to stop this cycle. Compellingly written, this compassionate book is full of insights that couldn’t have come at a better time.”
—Jewel, New York Times bestselling author of Never Broken

“This may be the only book on anxiety you’ll ever need. Drawing on his lab’s latest neuroscience and clinically proven techniques, Dr. Brewer ingeniously reveals why anxiety loops are so hard to break. Showing clearly how and why worry is so addictive, he guides you how to shift through the gears to break the old habits that keep anxiety going, and to unwind the rope that’s been coiled around your life. With new insights on every page, this is evidence-based psychological science at its best.”
Mark Williams, Emeritus Professor of Clinical Psychology, University of Oxford, UK, Co-author of Mindfulness: Finding Peace in a Frantic World

“In Unwinding Anxiety neuroscientist Judson Brewer offers a brilliant breakthrough, brain-based methods for lessening our anxiety-driven habits. And anxiety, after all, is the common cold of our emotional life.”
Daniel Goleman, author of Emotional Intelligence

“Judson Brewer has written a relatable, introspective guide to overcoming anxiety. Backed by research and experience Unwinding Anxiety is an exploration on how anxiety grows in our brains and offers a key to unwinding those habitual thought patterns. Much more than relaying research and science, this book offers user-friendly, practical steps to the possibility of managing worry!” 
—Sharon Salzberg, author of Lovingkindness and Real Change

“A helpful guide…These evidence-based, structured recommendations will be useful to anyone who feels caught in a negative loop.”
Publishers Weekly

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