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Rizzoli, Spring 2017

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MDV Style
By (author): Mariano Di Vaio
9788891808868 Paperback, Trade English General Trade PHOTOGRAPHY / Subjects & Themes / Fashion Jan 17, 2017
$26.95 CAD
Cancelled 144 pages 60 COLOR ILLUSTRATIONS Rizzoli Mondadori
The story of how a young Italian model became one of the top men’s fashion bloggers in the world.
Over 2 million followers on Facebook, nearly 5 million on Instagram and
122k on Twitter. Mariano Di Vaio combines the practicality of Anglo-American street style with Italian creativy in a way no one does better. A model, actor, and fashion blogger, he has conquered the world with his immediately recognizable style.
His blog, MDV Style, continues to be at the center of an international community of young fashion lovers, in addition to presenting his signature style. He has made his insights into a vocation, influencing the lifestyles of his millions of fans. In his first book, he reveals the story behind his success and his tips for staying current with the latest fashion trends.

One of the most famous fashion bloggers in the world: the story of how an unknown guy became one of the world’s top fashion bloggers (2 million on Facebook, 122k on Twitter, 5 million on Instagram).

An interview: the book is written as an interview, so that the reading experience is light and enjoyable.

Hints and tips: full of interesting fashion hints and tips to learn how to always stay current with the latest fashion trends.

Mariano Di Vaio is an Italian model, actor, and style blogger who has worked with international brands like Cavalli, Brunello Cucinelli, and Gucci.

Author Residence: Los Angeles, CA and Umbria (Italy)

Author Hometown: Assisi (Umbria - Italy)

Marketing: Mariano has a huge US-based social media following (Instagram 1 million, Twitter 25k, Facebook 400k, blog 130k followers in the US) and will actively promote the book via his social media accounts.

Author signings in NYC and possibly other cities.

Publicity: Men’s Fashion media, both consumer and trade, as well as alternative/Gay including GQ, Esquire, Details, Vogue, Harper’s Bazaar, Elle, W, WWD, Advocate, Metrosource, Black Book, Edge, Out Magazine, etc.

Style sections of major newspapers such as the New York Times, Washington Post, USA Today, Chicago Tribune, Dallas Morning News, etc.

On Line Publicity:, dailycandy,,luxist,,,,,, dandyproject, themanual,, etc.

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