- Author Bio
Readers who loved Unicorns 101 will love this laugh-out-loud picture book that finally sets the record straight about monsters!
Monsters! They’re so much more than just that scary thing under your bed. Join Professors Vampire, Blob and Werewolf, and their trusty lab assistant—a zombie named Tina—as they reveal eerie and frankly ridiculous monsters facts never uttered outside a crypt! For example:
Monsters love competitive board game nights!
Favorite monster foods include clam pudding with fish heads and pickled ant ice cream!
In addition to cauldrons and spider gardens, monster homes often include homemade collages!
Werewolves hate the sound of vacuum cleaners!
Monsters aren’t all scary! Try being nice to one for a change! Offer them a compliment!
Full of eye-popping illustrations and a story with nonstop sidesplitting laughs, plus a removable Professor of Monstrology diploma at the end of the book, Monsters 101 will have children—and adults—eager to enroll, time and time again!
Series Overview: Fall 2019: Unicorns 101
Summer 2020: Monsters 101
CALE ATKINSON: one of our favorites! A talented house author/illustrator who has a huge following and a fantastic sales track.
HALLOWEEN PROMOTION POTENTIAL: Monster theme is perfect for Halloween lists.
BOOK TWO: Follow up to the fall 2019 title Unicorns 101.
EVERGREEN TOPIC: Books about monsters are always popular.
HUMOR FOR ADULTS AND KIDS: Cale’s sense of humor works for all ages.
DIPLOMA INCLUDED: Back of the book comes with a perforated page featuring a tear-out diploma.
CO-PUB with Doubleday BFRY in the US.
Marketing: Animated social ads
Consider YouTube pre-roll ads
Key title in Halloween listicle with google search ads
“Did you know?” Designed social assets with monster facts
Publicity: Pitch for Halloween round-ups
Pitch for Canadian festivals
Local BC events
Author Website: cale.ca
Author Social Media: @2dCale
“[T]ongue-in-cheek breakdown of what the creepy creatures are really like.” —Publishers Weekly