Twilight Sparkle, Rainbow Dash, Pinkie Pie, Rarity, Fluttershy, Applejack, and all their friends face new challenges, new adventures, and a whole lot of new fun!
My Little Pony: Friendship is Magic Volume 14 features several standalone stories and an extra-long diplomatic disaster!
First, Pinkie Pie finds out a secret about Rainbow Dash…She hates pie!! Will Pinkie be able to show Dash the wonders of everyone’s favorite dessert, or will Dash turn the tables on her?
Next, the Cutie Mark Crusaders have a new challenge when a young pony doesn’t want to follow in her family’s hoofsteps. Will she choose her family or her calling?
Then, representatives of ponies, griffons, buffalos, changelings, dragons, and more meet at Mount Massive to discuss the future of the land! But what happens when a sudden discovery threatens to redraw the map of Equestria?
Collects My Little Pony: Friendship is Magic #59-63.
Series Overview: Volume 14 of an ongoing series.
Publication History: TR original
Collects issues #59-63.
My Little Pony is one of the top three best selling licenses for IDW with the graphic novels holding two of the top five best selling titles consistently year over year.
Graphic novels are proven to help young reluctant readers move forward.
Marketing: Expanded website initiatives
Trade show promotion: Emerald City Comic-Con 2018, Wonder Con 2018, C2E2 2018, San Diego Comic Con 2018, New York Comic Con 2018, and more
Library push: Advance copies mailed out for review: Shelf Awareness, Library Journal, School Library Journal, Kirkus Reviews, etc
Gif promotions and development of book trailer
Regional creator signings (Multiple Regions)
Dedicated e-mail campaign with full issue sent ahead of initial order period
AD BUYS and push on Social Media; Facebook (128k), Twitter (98.8k), Tumblr (25k), with a feature on IDWpublishing.com
Inclusion in Direct-to-consumer Newsletter (40,000 unique and engaged fans)
Cross promotion in IDW’s monthly titles (Circulation over 350,000)
Cross promotion with Hasbro’s Social Media. Special focus on My Little Pony and Hasbro fan-sites
Publicity: National Media and Major Entertainment press
Digital review copy made available to 3000 industry and press contacts
Advance copies mailed out for review: focus on Kid’s sites
Author and artist interviews, and exclusive content reveals in comic media (Nerdist, Hollywood Reporter, Newsarama, Bleeding Cool, CBR, etc)
Special focus on Kid’s comics sites, blogs, and fan sites (Equestria Daily)
Author Website: thomz.com/
Author Social Media: @thomzahler; @AgnesGarbowska