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Self-Help - July 2022

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  • Other Formats

    9781946764935 EPUB
  • Sales Rights

    For sale with exclusive rights in: AD AE AF AI AL AM AO AQ AR AS AT AW AX AZ BA BE BF BG BH BI BJ BL BO BQ BR BT BV BY CA CD CF CG CH CI CK CL CM CN CO CR CU CV CW CZ DE DJ DK DO DZ EC EE EG EH ER ES ET FI FM FO FR GA GE GF GL GN GP GQ GR GT GU GW HK HM HN HR HT HU ID IL IQ IR IS IT JO JP KG KH KM KP KR KW KZ LA LB LI LR LT LU LV LY MA MC MD ME MF MG MH MK ML MN MO MP MQ MR MX NC NE NF NI NL NO NU OM PA PE PF PH PL PM PR PS PT PW PY QA RE RO RS RU RW SA SD SE SG SI SJ SK SM SN SR SS ST SV SX SY TD TF TG TH TJ TK TL TM TN TR TW UA UM US UY UZ VA VE VI VN WF WS YT Not for sale in: AG AU BB BD BM BN BS BW BZ CC CX CY DM FJ FK GB GD GG GH GI GM GS GY IE IM IN IO JE JM KE KI KN KY LC LK LS MM MS MT MU MV MW MY MZ NA NG NP NR NZ PG PK PN SB SC SH SL SO SZ TC TO TT TV TZ UG VC VG VU YE ZA ZM ZW
  • Supply Detail

    Distributor: Random House, Inc. Availability: Available On Sale Date: Jul 19, 2022 Carton Quantity: 100
  • Catalogues

How to Focus
By (author): Thich Nhat Hanh Illustrated by: Jason DeAntonis
Thich Nhat Hanh ,

Illustrated by :

Jason DeAntonis

Imprint:

Parallax Press

ISBN:

9781952692178

Product Form:

Paperback

Form detail:

Trade
Paperback , Trade
English

Audience:

General / adult
Jul 19, 2022
$13.50 CAD
Active

Dimensions:

6in x 4 x 0.34 in | 0.2 lb

Page Count:

128 pages
Parallax Press
SELF-HELP / Personal Growth / Happiness
The simple, refreshing meditations of Zen Master Thich Nhat Hanh give us the tools to cultivate concentration. Practicing mindfulness brings concentration, and concentration brings insight and understanding.

With our world experiencing the deep effects of loneliness, digital overload, and a proliferation of potential distractions, this pocket-sized How To book reminds us of the value of developing our concentration, so we can let go of misperceptions and cultivate the clarity of mind that is the basis for understanding ourselves, each other, and the world.
 
Written with characteristic simplicity and kindness, these wise meditations teach us that by practicing mindfulness in daily life, we are cultivating the power of concentration and fostering the conditions that bring insight, liberating us from misperceptions and misunderstanding.


The Mindfulness Essentials series is a back-to-basics collection from world-renowned Zen Master Thich Nhat Hanh that introduces readers to the essentials of mindfulness practice. All Mindfulness Essentials books are illustrated with playful sumi-ink drawings by California artist Jason DeAntonis.

Series Overview: The Mindfulness Essentials series is a back-to-basics collection from world-renowned Zen master Thich Nhat Hanh that introduces everyone to the essentials of mindfulness practice. The books, pocket-sized and perfect for placement at point of sale, all come with original sumi-ink artwork by California artist Jason DeAntonis.

INSPIRING STAND-ALONE PASSAGES: Packed with the short, touching meditations Thich Nhat Hanh is known for.

PENULTIMATE BOOK IN SERIES: Number 9 of popular 10-book series of step-by-step guides to meditation basics. 

POCKET-SIZED: Small, convenient pocket-sized book, easy to display or carry in purse or pocket.

EASY GIFT: Attractive design, drawings, approachable content and accessible pricepoint.

Thich Nhat Hanh was a world-renowned spiritual teacher and peace activist. Born in Vietnam in 1926, he became a Zen Buddhist monk at the age of sixteen. Over seven decades of teaching, he published more than 100 books, which have sold more than four million copies in the United States alone. Exiled from Vietnam in 1966 for promoting peace, his teachings on Buddhism as a path to social and political transformation are responsible for bringing the mindfulness movement to Western culture. He established the international Plum Village Community of Engaged Buddhism in France, now the largest Buddhist monastery in Europe and the heart of a growing community of mindfulness practice centers around the world. He passed away in 2022 at the age of 95 at his root temple, Tu Hieu, in Hue, Vietnam.

Author Residence: Hue, Vietnam

Author Hometown: Hue, Vietnam

Marketing:

Print and web advertising in spiritual outlets: Lion’s Roar, Tricycle, Mindful

Cross promotion with the TNH foundation which reaches 1.7FB,12K Twitter, and a sizable reach via the newsletter. 

Podcast advertising: Mindful, Audio Dharma, SoundsTrue

Amazon ads, How To series package promotion

Facebook giveaways with advertising support

Google AdWord promotion

NetGalley listing

GoodReads giveaway

Bookstore How To series physical displays



Publicity: Press releases sent to Buddhist publications, websites, and blogs.

Announcements on TNH Foundation, Plum Village, and Parallax Press social media accounts and websites.

Pitch articles: Lion’s Roar, Tricycle, Buddhadharma

Pitch story on series to Shelf Awareness and PW Daily

Offer excerpts to progressive magazines including Utne, Spirituality and Health, Psychology Today, etc.



Feature Website: plumvillage.org/about/thich-nhat-hanh/

Author Website: thichnhathanhfoundation.org/

Author Social Media: twitter.com/thichnhathanh

The Mindfulness Essentials have appeared on the NPR Bestseller list, the Washington Post Bestseller list, the San Francisco Chronicle Bestseller list, the Boston Globe Bestseller list, the LA Times Bestseller List and the extended New York Times Bestseller List. 

“The monk who taught the world mindfulness.”
TIME
 
“Thich Nhat Hanh shows us the connection between personal inner peace and peace on earth.”
—His Holiness the Dalai Lama

“Thich Nhat Hanh is a holy man, for he is humble and devout. He is a scholar of immense intellectual capacity. His ideas for peace, if applied, would build a monument to ecumenism, to world brotherhood, to humanity.”
—Dr. Martin Luther King Jr.

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